Booking.com touts social media success
The company reported spending more on social media marketing with attractive ROI, while phasing out channels that weren’t performing well Aug 2, 2024 During its Q2 earnings call, the OTA…
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Bojangles Leans Into Catering, Influencer Marketing
This article was written by Hospitality Technology. Click here to read the original article Fostering Long-Term Loyalty To foster long-term loyalty amongst its current fans, Bojangles plans to continue to…
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Paxport becomes Ryanair’s first ‘approved’…
This article was written by Travolution. Click here to read the original article Ryanair has announced Paxport as its first ever approved OTA aggregator. The first partnership of its kind…
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Wowcher partners with SiteMinder to offer a wider range of exceptional hotel deals
Wowcher, a leading marketplace to buy and share the best things to do in your city, has partnered with SiteMinder, the name behind the only software platform that unlocks the…
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OTAs still offer different hotel rates on laptops and mobiles
Booking.com, Expedia and Hotels.com often charge more if you book on a computer instead of your phone Jul 25, 2024 It’s little-known that Booking.com, Expedia and Hotels.com offer mobile-only discounts…
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Opportunities for travel marketers now that cookies are here to stay
Travel marketers no longer need to radically reinvent their advertising strategies to remain competitive in the marketplace Jul 25, 2024 The current recommendation is to continue building your first-party data…
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The true impact of social strategy
This article was written by Phocuswright. Click here to read the original article Core Social Behaviors A majority of travelers (57%) utilize social media for their trips (see Figure 1).…
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Food holidays, restaurant weeks, and the magic of good longstanding operators
This article was written by Restaurant Hospitality. Click here to read the original article This week, Pat Cobe, senior menu editor of Restaurant Business, and Bret Thorn, senior food &…
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Expedia Group becomes Ryanair’s latest…
This article was written by Travolution. Click here to read the original article New agreements for Ryanair approved OTAs are coming thick and fast now Ryanair has announced Expedia Group…
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Sea Crest Beach Resort Announces Collection of Culinary Outlets
This article was written by Lodging Magazine. Click here to read the original article Photo Credit: Sea Crest Beach Resort NORTH FALMOUTH, Massachusetts—Sea Crest Beach Resort unveiled Streetscape, an onsite…
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