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Day two coverage of ITB Berlin highlights live AI booking demos, regenerative hospitality debate, and production-ready hotel automation systems.

The Miami Beach event targets the Southern US, Caribbean, and Latin America markets where 748 hotel projects are currently in progress.

Hotels are creating book-themed packages and programming as 55% of travelers consider literary-inspired trips, with brands like Loews adding curated reading lists.

roommaster will showcase its PMS at the Mid Atlantic region's largest hospitality trade show, targeting independent hotel operators preparing for summer season.

Alliants executives discuss building a people-first tech culture that automates routine tasks while empowering staff to deliver exceptional guest service.

The article outlines five critical requirements for successful PMS integrations: proper data mapping, event timing, clear ownership, realistic testing, and monitoring systems.

The Social Hub's blended model mixing students, business travelers, and locals drives stronger margins than pure hotels while diversifying risk exposure.