The New Face of Hospitality: Facial Recognition Set to Further Streamline the Guest Experience
🏨 Terry Schulenburg, VP at CyberLink, anticipates more hotels adopting biometric check-in/out technologies in 2024-2025, with privacy guidelines in place. Martin Chevalley, CEO of InnSpire, argues this shift can improve guest engagement by reducing front desk staffing needs. CyberLink's FaceMe facial recognition boasts a 99.83% accuracy rate and incorporates AI, multi-factor authentication, and self-service kiosks for an expedited, secure guest experience. Costs are expected to decrease within a few years, making the technology more accessible for a wider range of hotels. Facial recognition applications extend to access control, payments, and emotion detection, enhancing both security and service quality.
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