CSR and Sustainability

📊 Key Data's Q1 2026 report shows U.S. vacation rental operators adjusting strategies amid late bookings. January's occupancy is 6% lower YoY, narrowing to 3% by March. ADR increases 2% in January, 4% in February and March. Regional highlights: Mid-Atlantic and New England see 18% RevPAR growth, Western U.S. sees 8%. Airbnb captures 54% of reservations in Q4 2025. Direct bookings fall to 21% of reservations but still account for 28% of revenue.

📅 Berlin, March 23-25, 2026: The International Society of Hospitality Consultants (ISHC) is now accepting nominations for the Young Leader Award at Questex’s International Hospitality Investment Forum (IHIF EMEA). Candidates must be 35 or younger, born on or after April 1, 1991, and active in hospitality. The nomination deadline is midnight GMT, February 2, 2026. Nominees need a sponsor from their organization or direct work experience. More details can be found on the ISHC Young Leader Award webpage.

🛫 Nearly 20 state bills introduced since early 2023 could impact travel tech by 2026. These bills aim to restrict AI in pricing based on consumer data, possibly increasing costs and hindering revenue strategies. The conflicting state laws raise legal uncertainties, affecting dynamic pricing for travel services. Travel Tech is monitoring these developments and advising industry stakeholders. Engaging early is crucial to mitigating risks and informing policymakers about potential adverse effects on the travel industry.

🏨 In 2026, Hyatt's strategic approach to growth focuses on governance rather than operation. Expanding to over 1,400 properties, Hyatt emphasizes identity arbitration over standardization. Key brands like Park Hyatt, Thompson, and Alila maintain distinct identities, balancing creative freedom within clear constraints. This model streamlines decision-making and preserves brand character, allowing Hyatt to thrive globally without diluting luxury. By clarifying authority, Hyatt ensures continuity, not repetition, across diverse cultural expectations.

🏨 Jan 22, 2026, China: Despite record travel volumes, China's hotel sector struggles with stagnant room yields. Hoteliers blame pricing pressure from Trip.com Group Ltd, which controls 56% of China’s online travel market. Alleged forced discounts of 15% or more and exclusive arrangements are under antitrust investigation. Major brands like Marriott and Hilton report revenue declines. Rapid capacity expansion and competitive pressures further impact profitability. Reduced visibility on Trip.com occurs without offering lowest rates.

📈 U.S. hotel occupancy in 2025 dropped to 62.3% (-1.2%), with RevPAR at $100.02 (-0.3%). New York City led with 84.1% occupancy, $333.71 ADR, and $280.71 RevPAR. San Francisco's ADR rose 6.0% to $225.82, with an 11.8% RevPAR increase. St. Louis occupancy climbed 6.5% to 61.7%. Houston saw the largest occupancy drop (-8.6% to 58.9%), while Las Vegas faced ADR and RevPAR declines of 4.3% and 10.9%, respectively.