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Automatic

2811 posts

Are hotel guests getting more difficult these days?

🔔 On July 11, 2024, an article suggested hospitality leaders train staff for empathy and understanding towards guests, countering the stereotype of increasing rudeness. It emphasized the avoidance of rumination and the recognition of diverse guest personalities, balancing encounters with difficult individuals with those of friendly ones. Full story on [HNN](https://www.costar.com/article/1480099505/are-guests-getting-more-difficult-these-days-or-is-it-just-rosy-retrospection).
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Artificial intelligence guide for hotels

🏨 On July 11, 2024, the hospitality industry widely implements AI to manage guest communication, revenue, reservations, personalization, and pricing. For instance, Visito offers an AI operating system for guest communications, Aiosell provides an automated revenue management system for optimal pricing, and Myma.ai uses AI to enhance guest experiences and operations. More on SiteMinder.
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How Airbnb fails to protect its guests from hidden cameras

👀 Airbnb, under scrutiny for hidden cameras in listings, has sought to downplay thousands of such complaints, with actions like arbitration and nondisclosure agreements. A CNN investigation, published on July 11, 2024, highlights ongoing privacy violations, with video voyeurism often resulting in minor charges. Airbnb insists these incidents are rare and that they respond strongly by removing hosts and listings involved.
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AI washing: Are buyers being misled?

🧠 On Jul 11, 2024, "AI washing" was identified as a deceptive marketing tactic used by companies to exaggerate AI usage in products or services. Amazon's Just Walk Out program, claimed as AI-driven, was actually managed by human workers in India. Many businesses are misleadingly branding products as AI-powered for competitive advantage, investment attraction, and customer acquisition, even with minimal or nascent AI integration. Full details at MarketingProfs.
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Travel + Leisure reveals winners of its 2024 World’s Best Awards

🌍 In 2024, the 29th annual World's Best survey revealed JSX as top domestic airline, iGA Istanbul Airport led the Best International Airport, and Singapore Airlines ranked highest in Best International Airlines. Charleston, SC was voted top U.S. city for the 12th year. San Miguel de Allende, Udaipur, and Kyoto were best cities globally, with The Oberoi Rajvilas, Jaipur as the World's Best Hotel. Minneapolis-St. Paul stood out as Best Domestic Airport, and Golden Isles retained its rank as top U.S. island.
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Why AI will force change in travel marketing

🚀 On July 11, 2024, the article discusses the evolving search marketing landscape, particularly affecting the travel industry. Search engines are shifting from simple keyword-based queries to handling complex, conversational searches due to AI integration. Travelers are expected to use detailed queries like "best boutique hotels in London with a spa and pet-friendly" instead of "hotels in London." Travel companies must adapt by organizing data to be searchable and matched by AI, such as Google's Search Generative Erperience (SGE).
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Marriott expands into corporate travel management

💸 On July 10, 2024, Business Access by Marriott Bonvoy was launched, offering a suite of travel tools for business travelers. This service includes discounts at Marriott hotels, rewards for future stays, and integrates online booking for hotels, flights, rail tickets, and car rentals through Spotnana. Available to SMEs in the US, Canada, Europe, the Middle East, Africa, the Caribbean, and Latin America, it also features travel policy management, safety monitoring, and expense management solutions, with plans for further expansion.
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Hilton and Small Luxury Hotels Of The World expand partnership

🏠 On July 10, 2024, Hilton integrated nearly 400 boutique hotels from the Small Luxury Hotels of the World (SLH) into its luxury brand portfolio, thus offering Hilton Honors members the ability to earn and redeem points at SLH properties. Participating SLH hotels provide additional benefits such as free WiFi and guaranteed discounts. Bookings can be made via Hilton.com and the Hilton Honors app.
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Collaboration is key for hotel revenue, marketing and sales executives

🏨 On Jul 10, 2024, hotel industry leaders highlighted the integration of sales, marketing, and revenue management into a unified commercial department. Emphasizing the customer journey, they noted that marketing impacts the early stages, while the booking stage, often credited with business success, lasts only one day compared to the 71-day average for preceding stages. Hotels are encouraged to focus on the complete planning window for long-term strategy success. Read more at HNN.
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The future of kiosks in the hospitality industry

📱 On Jul 10, 2024, predictions suggest significant growth in hotel self-service technology, mirroring air travel management. Guests will manage their entire stay—including room selection, services, check-in, and payment—before arrival. Traditional hotel operations, which involve staff managing requests often without real-time documentation, will be transformed. Self-service tools will enable better tracking, reporting, and anticipation of guest needs, leading to improved planning, efficiency, and guest satisfaction. Additionally, tracking preferences will enhance operational efficiency, personalization, inventory management, and demand forecasting. Read more at Frank Mayer and Associates.
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