Automatic - 10 Minutes News for Hoteliers - Page 50

1 min

NoMad Las Vegas Set to Rebrand into The Reserve at Park MGM

🏠 MGM Resorts International will rebrand NoMad Las Vegas to The Reserve at Park MGM, effective December 17. The property features 293 rooms. Venues will be renamed: NoMad Pool to The Terrace Pool, NoMad Library to The Library, and NoMad Bar to The Reserve Bar. By early 2026, The Reserve will join Marriott Bonvoy's Autograph Collection, allowing members to book through Marriott.com and earn points. This addition makes MGM Collection with Marriott Bonvoy span 13 destinations on the Las Vegas Strip.

5 min

The 2026 Hotel Marketing Playbook: Trust-led Multichannel Growth (TMG)

📈 In 2026, hotels should adopt the Trust-led Multichannel Growth (TMG) approach to enhance digital marketing. The TMG focuses on trust, authenticity, and leveraging social media for brand equity and precise targeting. Key insights include Booking Holdings' $457M writedown due to Google's AI-driven shift, and Trivago and Tripadvisor's brand value drop. AI aids in content syndication and trust scaling. The TMG approach balances short-term performance with long-term brand growth, driven by trust and natural traveler behavior alignment.

2 min

Mandarin Oriental, Vienna Is Now Open

🏨 Mandarin Oriental opens in Austria, marking its Vienna debut in the UNESCO-listed First District. Located on Ringstrasse, the hotel features 86 rooms and 52 suites. Originally a 20th-century courthouse designed by Alfred Keller, it's now reimagined by Goddard Littlefair. Under Chef Thomas Seifried, four dining venues blend Austrian heritage with global flavors. The spa integrates local culture with Asian therapies. Guests are welcomed with the "Be the First to Stay" package.

Whitbread secures prime mid-town site for new hub by Premier Inn

📋 Whitbread PLC, the UK's largest hotel company, purchased Victory House (30-34 Kingsway, WC2) in Central London from a private overseas investor for an undisclosed sum in 2025. This is Whitbread's fourth major investment in Central London this year, totaling over £100 million, adding nearly 1,000 bedrooms to its pipeline. The 1920s office building will be converted into a 200-bedroom hub by Premier Inn hotel, with plans to secure possession in April 2026.

4 min

Performance Max (PMax) Campaigns: The Automated Future of Google Ads

💻 Google’s Performance Max (PMax) campaign type optimizes ad delivery across Google channels, without needing keywords. Advertisers provide creative assets and audience signals, while Google’s AI manages targeting and bidding. Requirements include conversion goals, 20 images, and 1 YouTube video. PMax risks include campaign cannibalization and conversion attribution issues. Google has improved features with negative keyword limits now at 10,000, and better search terms and asset reporting. PMax benefits from a consistent budget and a 3-month test period.

2 min

EHL Hospitality Outlook 2026: Five trends reshaping the future of hospitality

📈 Dec 1, 2025, the EHL Insights Report forecasts key hospitality trends for 2026: Autonomous AI agents streamline operations, freeing staff for better guest engagement. Sustainable food innovations and “edible robots” reshape culinary experiences. Human-centric leadership addresses talent shortages with inclusive cultures. Immersive experiences transform hotels into storytelling platforms. Regenerative hospitality focuses on “net-positive” impacts. The global market, worth $4.90 trillion in 2024, grows at 5.3% CAGR, demanding agility from operators to meet evolving demands.

4 min

Minor Hotels Travel Trends Report Reveals Optimism and Travellers’ Search for Connection in 2026

🗺️ Released by Minor Hotels, the 2026 Travel Trends Report highlights key insights: 94% of respondents plan to maintain or increase travel, with 47% boosting budgets. Luxury travelers, at 61%, are nearly twice as likely to travel more. Quality time is a priority for 86%, planning leisure with companions. Authentic experiences and sustainability influence choices, with 47% considering a hotel's eco-record. Emerging tech like AI chatbots now assist 12% in planning.

3 min

Leonardo Hotels acquires four further hotels in Germany

🏨 Leonardo Hotels Central Europe will expand in Germany from December 1, 2025, acquiring four IntercityHotels in Nuremberg, Freiburg, Magdeburg, and Erfurt. Renovations are set to finish by Q2 2026, with a rebranding to Leonardo Hotels. This acquisition marks a major milestone, increasing their portfolio to 73 hotels in Germany. The hotels will maintain operations during sustainable upgrades, focusing on resource efficiency. These four new locations offer 638 rooms and various amenities for business and leisure travelers.

2 min

Hotel Indigo Opens Hotel in Torquay – The Heart of the English Riviera

🏨 Hotel Indigo Torquay opens in South Devon, owned by Singapore's Fragrance Group and managed by IHG. Located near Torquay Museum and Kents Cavern, the hotel features 153 rooms inspired by the nearby coastline. Root & Reef Bistro showcases local produce, while The Cast rooftop bar offers panoramic views, opening in Spring 2026. The hotel includes a wellness suite and a fitness center. Dog-friendly and a nod to local culture and history, Hotel Indigo promises a unique coastal experience.

4 min

EHL Insights Hospitality Outlook Report 2026

🌐 AI agents are revolutionizing hospitality by streamlining operations and enhancing guest experiences. The EHL Insights Report: Hospitality Outlook 2026 explores trends like AI's role in personalized service, sustainability in food production, and human-centric leadership. The industry needs over 460 million employees to meet global travel demands. Regenerative hospitality aims for net-positive impacts, enhancing local ecosystems. Gen Z influences leadership by valuing purpose and inclusion, while immersive experiences redefine guest interaction.

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