Online platform tourism booming across Europe
In the first three months of this year, the trend of overnight stays booked through online platforms showed a strong growth compared to the same period in 2023 Jul 31,…
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OpenAI launches SearchGPT
The Google rival will be available as a prototype in limited release, with plans to eventually build it into ChatGPT Jul 26, 2024 OpenAI is announcing its much-anticipated entry into…
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Barcelona leaves behind ‘Visit Barcelona’ slogan
Barcelona’s tourism board is replacing its 15-year-old slogan ‘Visit Barcelona’ with ‘This is Barcelona’ Jul 26, 2024 In 2009, the office launched “Visit Barcelona”, which has since shifted its focus…
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Accor expects its RevPAR to grow by 4-5% this year
Europe’s biggest hotel group Accor expects its RevPAR to grow faster than its medium-term target this year, driven by strong performance across its regions and brands Jul 26, 2024 Accor’s…
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Putting generative AI to work for business travel
TMCs are deploying low-risk AI tools while at the same time laying the groundwork for more complex uses – with the potential to revolutionize the sector Jul 26, 2024 Generative…
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How hoteliers are using technology to meet the changing needs of travelers
The strategic use of technology stacks is integral to creating unique travel experiences that resonate with modern travelers and drive revenue growth for savvy hotel operators Jul 26, 2024 The…
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Rethinking hospitality marketing team deployment
At a time when differentiation is key, using data effectively and collaborating as a cross-functional team are key strategies Jul 26, 2024 Evolving technology and shifting consumer preferences, along with…
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OTAs still offer different hotel rates on laptops and mobiles
Booking.com, Expedia and Hotels.com often charge more if you book on a computer instead of your phone Jul 25, 2024 It’s little-known that Booking.com, Expedia and Hotels.com offer mobile-only discounts…
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Opportunities for travel marketers now that cookies are here to stay
Travel marketers no longer need to radically reinvent their advertising strategies to remain competitive in the marketplace Jul 25, 2024 The current recommendation is to continue building your first-party data…
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