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e.tulliez

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  • 4 min

Glion and Four Seasons Launch "The Next Luxury Business Leader" Challenge with Full Scholarship and Mentorship Opportunities

🏨 Partnership between Glion Institute and Four Seasons Hotel George V Paris offers a scholarship for a master's degree and mentorship from hotel executives. Candidates with a university or Bachelor's degree from France, Belgium, or Luxembourg are eligible. The program emphasizes technical skills and emotional intelligence, addressing AI and hyper-personalization demands in luxury hospitality. Glion's transformative education seeks to develop candidates' innate relational finesse, potentially expanding the program beyond George V if successful.
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Ajaccio's Miollis Citadel Undergoes Major Transformation with Development Projects and New Public Access Initiatives

🌇 Listed as a Historic Monument, Ajaccio's Miollis Citadel is undergoing a major transformation to become a public cultural hub by 2027. The project, divided into four development lots, aims to boost tourism, economic activities, and community engagement. Property rights will transfer through long-term agreements by 18 July 2025. A Call for Projects launched on 9 June 2026 seeks proposals, with deadlines in September and November 2026 and selections announced in March 2027.
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  • 3 min

Geoffray Maugin Joins Hyatt as CEO for EAME Region; Focus on Brand Differentiation and Loyalty Growth

🏨 Geoffray Maugin, with 25+ years in strategic marketing and luxury brands, joined Hyatt in February 2026 from Zurich. Previously, he enhanced customer experiences at Accor for 5,000 hotels and founded E-Morphoz in 2022. At Hyatt, his focus includes brand differentiation, leveraging 66 million World of Hyatt members, and expanding the loyalty program. Hyatt leads with 148,000 rooms globally as of 2025. The program grew by 19% in 2025, aligning with Marc Jacheet's vision for premiumization.
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Petra Acquires 162-Room citizenM Hotel in Rome, Strengthening Southern Europe Platform Strategy Amidst Expanding Liquidity

📈 On June 4, Petra acquired a 162-room citizenM hotel in Rome, aiming to create an Italian portfolio. The hotel, under the Marriott-backed citizenM brand, reopened in early 2024. Petra, founded in 2023, focuses on Southern Europe, where hotel margins exceed Northern Europe by 5 to 20 points. Liquidity is shifting south, with strong capital flow in Spain and emerging growth in Italy. The French market lags due to regulatory challenges, while Southern Europe offers better visibility and diversity.
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  • 3 min

Hotel Sanitary Spaces Now Focus on Customer Experience, Energy Efficiency, and Operating Cost Control, Says UMIH

🚼 Nearly 40% of water consumption in hotels is from bathroom equipment, highlighting an opportunity for water-saving strategies without compromising guest comfort. TurboFlush technology offers flushing performance up to ten times higher than standards. Backward-compatible solutions allow retrofitting of 1978-installed tanks to dual-flush without major work. Environmental performance in hotels is increasingly measured and documented, with a focus on integrating sustainability throughout the supply chain. Guests demand invisible sustainability that enhances their experience.
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Mews Unfold 2026 Reveals Seven Innovations Aimed at Simplifying Hotel Operations and Enhancing Guest Experience

📚 In 2026, Mews hosted the seventh Unfold event in Amsterdam, gathering 1,000 hoteliers. They announced seven innovations aimed at simplifying hotel operations and enhancing value, including Mews RMS with 150 million daily pricing calculations and a 13.7% revenue uplift. A partnership with SiteMinder connects hotels to 400+ OTAs, while Automations and a unified guest inbox streamline tasks. Uber integration and Mews BI were also revealed. Mews reported 8.7% revenue growth and a 476% ROI from these advancements.
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Accor Implements Sustainable Innovation Program Across 5,600 Hotels to Address Global Water Stress Challenges

📈 Accor, operating over 5,600 hotels in 110 countries, launches a sustainable innovation program to conserve resources. The focus is on water, with 25 countries facing extreme stress and projections indicating 60% of the global population under stress by 2050. Luxury hotel guests use 300-500 liters of water per night. Accor's program, led by Coline Pont since 2025, adopts a distributed experimentation model, diverging from Marriott and Hilton. A key future challenge is scalability.
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59% of Travellers Practice 'Lux-scaping,' Combining Luxury and Budget Stays, Says Marriott Bonvoy Study

🏨 Late 2025, Marriott Bonvoy and Hotels.com introduced the term "lux-scaping," combining luxury and landscaping. It involves spending one to three nights in luxury accommodations during a budget-friendly vacation. By early 2026, 59% of surveyed travelers engaged in this practice, with 22% in the last year. Notably, 72% of 18-24 year-olds participated. This reflects a shift toward experiential luxury, mirroring luxury retail's past strategies of accessible entry products.
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April 2026 RevPAR in France Rises by 1.3%, Driven by 2.2% Increase in Average Daily Rate

🏨 April 2026, France: RevPAR stands at €79.45, a 1.3% increase year-on-year, driven by a 2.2% rise in average daily rates to €117.97, despite a 0.6% drop in occupancy to 67.3%. The growth is affected by Easter's shift to 5 April, disrupting traditional holiday patterns. Comparatively, RevPAR in April 2024 saw a 7.9% rise. Upper market segments show stronger performance, with occupancy increasing by 1.2 percentage points to 73.0%.
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ADA Cosmetics Launches Hydro Touch Dispensers Made from 100% Recycled Coastal Plastic for Sustainable Hotel Operations

🚢 Hoteliers worldwide tackle sustainability with Hydro Touch by ADA Cosmetics, offering 100% recycled coastal plastic dispensers. Certified by Plastic Bank, they reduce ocean-bound plastic and enhance guest trust. This system slashes waste, cuts costs, and streamlines housekeeping. Vegan, pH-neutral, Cradle to Cradle Certified® Silver, these products elevate guest experience with sea minerals and algae extracts. As ESG regulations intensify, Hydro Touch delivers a visible, sustainable, and competitive edge. More at ada-cosmetics.com.
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