LODGING Staff - 10 Minutes News for Hoteliers - Page 54

2 min

Preferred Travel Group Launches ‘Give to Gain’ Initiative in Honor of International Women’s Day

🙌 Preferred Travel Group celebrated International Women’s Day from March 2–8, 2026, with a global initiative themed "Give to Gain." This effort supported women-focused charities worldwide through the GIFTTS program. Activities included a donation drive in Newport Beach, care kit assembly in New York, meal services in Milan, volunteering in Singapore, and funding essential items in Tokyo. These efforts aim to bolster community support for women and women's organizations globally.

2 min

IDeaS Spotlight Enhancements Optimize Hotel Marketing by Identifying Opportunities with 'Potential to Influence' Score

📊 IDeaS announced updates to Spotlight, a hospitality marketing optimization tool, available worldwide in late March. It uses forecasting analytics to guide hotel marketing teams by translating market demand and price-sensitivity signals. With the "Potential to Influence" score, updated daily, hotels can focus marketing efforts where demand is influenceable, optimizing spend and driving bookings. This helps hotels navigate tighter budgets, shifting traveler behavior, and demonstrate measurable marketing impact.

1 min

Newmark Secures $172.5 Million Loan for The Ben, Boosting West Palm Beach Hotel Market with 11% RevPAR Growth

💰 Newmark secured a $172.5 million loan for Related Ross to acquire The Ben, Autograph Collection, a 208-room luxury hotel in West Palm Beach, Florida. The loan was arranged by Jordan Roeschlaub and team from Nomura. The Ben, the city's only waterfront hotel, offers 18,475 sq. ft. of event space and a rooftop venue. By July 2025, RevPAR in West Palm Beach grew over 11% year-over-year, with a projected 6% increase by the end of 2025.

2 min

Shiji's 'Move' Framework Integrates PMS, POS, and Payments for Seamless Mobile Hospitality Service

🏨 Shiji has expanded its "Move" framework in Berlin, Germany, to unify hotel operations, allowing hotel teams to manage various services like check-in, dining, and spa bookings from a single device. This mobile experience integrates Daylight PMS, Infrasys POS, and Meridian Experiences, promoting real-time guest service and operational efficiency. Shiji’s cloud-native system enhances data privacy and workflow speed, fostering a seamless, personalized guest journey. Early adoption shows hundreds of transactions completed in hours without fixed workstations.

Amit Sripathi Named CFO of Wyndham Hotels Amidst 20 Consecutive Quarters of Net Room Growth

📈 Amit Sripathi has been appointed chief financial officer of Wyndham Hotels & Resorts in Parsippany, New Jersey, succeeding Kurt Albert. Sripathi joined Wyndham in 2021 and helped achieve 20 consecutive quarters of organic net room growth. David Wilner is the new chief development officer for North America. Wilner has been with Wyndham for nearly eight years, contributing to the launch of ECHO Suites Extended Stay. Both report to CEO Geoff Ballotti.

3 min

Building a Global Hospitality Career Through Leadership and Service

📚 Lindsey Goedeker highlights her career in hospitality, inspired by her mother and early hotel experiences. Notable moments include attending a 2024 Accor conference in Dubai, transitioning from student to industry participant. In 2025, women held 25% of C-suite roles, with significant appointments like Rosanna Maietta at AHLA. Goedeker calls for addressing the "broken rung" at the managerial level. Looking to 2026, she advocates for diversity, encouraging women to apply for roles and fostering a supportive environment.

1 min

Canary Technologies Launches Hospitality AI Agent Studio for Customizable Hotel Operations Automation

💻 Canary Technologies, unveiled the Hospitality AI Agent Studio in San Francisco, enabling hoteliers to craft AI agents for operations. Utilized globally, the platform provides pre-built and customizable templates for tasks like reservations and marketing. Co-founder SJ Sawhney highlights AI's transformative role in the hotel industry. The studio supports on-property and above-property use cases, offering hoteliers enhanced control and configuration flexibility to align with brand standards and operational procedures.

1 min

Residence Inn Albuquerque North Completes Renovation

🏨 Residence Inn Albuquerque North in New Mexico completed a seven-month renovation of its 90-suite facility, originally opened in 2002. Upgrades include redesigned suites averaging 636 sq ft, with full kitchens and dedicated workspaces. The color palette now features grey, blue, and brown. The fitness center was expanded to include four machines and free weights, and mobile key technology was implemented. This modernization aims to enhance the "home plus" experience for extended-stay business and government travelers.

2 min

Cendyn Adds Meta Hotel Ads to Its Digital Marketing Platform

💸 Cendyn launched Meta Hotel Ads in its Digital Marketing Platform, enhancing AI-powered targeting across Meta platforms like Facebook and Instagram. Hotels can now drive direct bookings through centralized campaign management connected to 150+ providers. The platform simplifies ad management, linking hotel rates to AI-powered search, and integrating with other paid media campaigns. This new channel aims to reduce acquisition costs by 19%, offering hotels a competitive edge over OTAs.

1 min

Bobby Hotel Rebrands as The Nash, Joining Opal Collection with 144 Rooms in Nashville's Printer's Alley.

🏨 In Nashville, Tennessee, the Bobby Hotel, located in Printer’s Alley, has rebranded as The Nash, reflecting its connection to the city. Since its 2018 opening, the hotel has maintained its art-centric design and social spaces, now under the Opal Collection. The Nash features 144 guestrooms and suites, dining venues, and a rooftop lounge. Milos Davidovic, regional GM for Opal Collection, states the rebranding signifies an evolution rather than a reinvention.

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