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l.sangare

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Ruby Group Debuts in France with 237-Room Hotel in Marseille, Featuring Yacht-Inspired Design and Rooftop Access

📍 Ruby Group's new hotel, Ruby Lilou, opened on October 5, 2026, in Marseille, France, located between Vieux-Port and La Joliette. The hotel features 237 yacht-inspired rooms with prices starting at €130 per night. Ruby Yani, also operated by Ruby Group, offers 126 workstations and memberships starting at €60 per month. The facility includes a 24-hour café-bar and a 300 sq m rooftop with city and sea views. This marks Ruby's first venture in France since IHG's acquisition.
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H World Group's Hua Xiao AI System Automates 1.8 Million In-Stay Requests Across 10,000 Hotels in China

💻 In late 2025, The Lux Collective trained 133 senior executives with a 20-week AI-powered program in Mauritius, the Maldives, Zanzibar, and Réunion. Accor's app logged over 542,000 cleanliness checks in 2025 across 611 hotels, boosting customer satisfaction. Accor's procurement achieved "Leading" maturity in June 2026. H World deployed AI in over 10,000 hotels, completing 1.8 million tasks. Radisson's AI matches online prices in real-time since July 2026. Wyndham's AI saves 40-80 hours per review in a 9,300-hotel network.
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Vipin Khattar Appointed to Lead Accor's Comprehensive Commercial Strategy in South Asia, Joining Leadership Team

📈 Vipin Khattar, a hotel management graduate, joins Accor as head of commercial strategy in South Asia, reporting to Ranju Alex. With over 20 years of experience, he previously held roles at Hyatt and Marriott. At Marriott, he managed properties in New Delhi and Dubai from May 2022 to December 2024, before moving to the Ritz-Carlton in Jeddah. His role aims to strengthen Accor's commercial platform and partnerships in the region.
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Hospitality ON Committee to Award Best Brand Concept Prize to One of Seven Diverse Hotel Entries

📈 IHCL relaunched Gateway in August 2024, expanding from 17 to 50 hotels by March 2026, targeting 100 by 2030. IHG's Holiday Inn Express, the largest global brand, introduced Generation 5 in 2025, aiming for 10 UK and Europe projects by 2026. ENVI Lodges, founded in 2021, opened ENVI Paje in Zanzibar in 2026. BonjourSauvage, with 2 sites since 2025, aims for 15 properties by 2030. Treehouse Hotels opened in Manchester in 2025, expanding its nostalgic theme globally.
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IHG Opens Crowne Plaza Paris Marne-la-Vallée with 1,500 sq m Event Space and "Blended Travel" Concept

🏖 Crowne Plaza Paris Marne-la-Vallée is located on 2.5 hectares near Disneyland Paris and La Vallée Village, with a free shuttle to Marne-la-Vallée Chessy station in 7-9 minutes. The hotel, catering to both leisure and business guests, features 1,500 sq m of event space and 14 meeting rooms for up to 400 delegates. Wellness amenities include a heated pool, spa, gym, and yoga space. Crowne Plaza has 96 European hotels and plans 21 more.
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Marriott and Sun Group Plan Nearly 20,000-Room Hotel Complex at Ruby Beach, Phu Quoc, Vietnam

🏖 Ruby Beach, Bai Dat Do, Phu Quoc, will feature a hotel complex with nearly 20,000 rooms, operated by Marriott under four luxury brands. Announced in March 2026, the initial phase includes 7,000 rooms, expanding to 20,000 in later phases. Infrastructure upgrades like Phu Quoc International Airport and APEC amenities aim for seamless connectivity in time for APEC 2027. Sun PhuQuoc Airways recently added an Airbus A330. Marriott, with 32 properties in Vietnam, plans further expansion, especially in Da Nang.
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Novotel Launches "The Long Game" Lifestyle Program Across Seven Countries, Featuring PSG Legends and Digital Content

🏀 In 2024, La Suite Novotel launched at Parc des Princes, followed by Novotel Legendary Rooms in 2025. The Long Game expands Novotel's presence across seven countries, with themed spaces and digital content launching in 2026. France, Spain, Brazil, Ivory Coast, China, Indonesia, and Thailand host this initiative, focusing on wellness pillars: eat, sleep, move, and connect. The global campaign involves five films, leveraging PSG legends to boost brand loyalty and guest experiences.
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The Lux Collective Plans Expansion with 18 New Properties by 2027, Focusing on Asia and the Middle East.

🏠 The Lux Collective (TLC), owned by Mauritius-based IBL, operates 15 properties with 1,678 keys and plans 18 more by 2027. In June 2026, TLC expanded to Rwanda with LUX* Lake Kivu and SALT of Akagera. Future openings include China in 2027-2028, Middle East from 2027-2030, and Africa in 2028. Renovations are set for Mauritius and Réunion in 2027. The Tread Lightly program has raised over €1 million for sustainability. The group emphasizes management contracts and AI to enhance guest experiences.
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Hilton's Outset Collection to Open First International Boutique Hotel in Madrid with Arte Hoteles Partnership

🏨 In October 2025, Hilton launched the Outset Collection in the U.S., with over 60 projects. This lifestyle brand is set to open Casa Verbena Madrid, its first location outside North America. Located on Calle de Preciados, this boutique hotel offers 45 rooms and highlights Madrid’s rich character. Developed with local partner Arte Hoteles, it aims to enhance Hilton's presence in Spain, a key European market, as part of a franchise agreement.
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Futuroscope Announces New Sci-Fi-Themed Hotel Opening in 2027, Part of €304 Million Investment Plan

🏛 "Europe's park of the moving image," Futuroscope, will celebrate its anniversary in 2027 with events and a new hotel. The hotel, set to open in late 2027, will feature 45 rooms, a 400-seat restaurant, and a 350-person conference space. Futuroscope's expansion is part of the €304 million Vision 2025 plan, backed by Compagnie des Alpes. The group reported €1.397 billion revenue for 2024-2025, a 12.8% increase. From December 2026 to March 2027, the "Nuits Magiques" parade will feature 5 floats and 23 performers.
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