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32 posts
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  • 4 min

How to Build a Cult-Status Hotel: The Fashion Marketing Playbook—Part 1

  • 20 February 2026
🏨 In San Juan, the Independent Lodging Congress hosted the INDIEConfab event discussing fashion-hospitality crossovers. Participants included Galli Arbel of Hotel Anna & Bel and Alexander Buchholz of Bar Rêve. The hotel industry faces challenges in escaping commodity status, unlike fashion, which creates brand loyalty. The $990 difference between Hanes and Prada tees exemplifies fashion's branding success. The hospitality sector needs to leverage its unique "escape" offering to avoid stagnation and remain financially viable.
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  • 1 min

Leadership in Hotel Technology: Balancing Individuality and Consistency | Clayton Porter posted on the topic | LinkedIn

  • 20 February 2026
💻 When operating technology across thousands of hotels globally, each property's unique story emerges from diverse brands, ownerships, and international markets. Despite varied settings—urban high-rises or destination resorts—the operational demands remain remarkably similar. Successful technology leadership focuses on integration, ensuring systems like PMS and POS work seamlessly to enhance guest experiences. The key challenge lies in integrating these systems, which scales complexity faster than the tools themselves. Organizations excelling in this area design scalable ecosystems that maintain individuality and consistency.
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