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Matthias Huettebraeuker

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To start off the year and to follow up on my article "Can We Please Not Say Hybrid, Please?" from the 2026 Hospitality Yearbook I sat with Josiah Mackenzie again for the Hospitality Daily podcast -… | Matthias Huettebraeuker

  • Matthias Huettebraeuker
  • 20 January 2026
📖 January 2026, Hospitality Daily podcast: Josiah Mackenzie and I discussed how hybrid models are an interim phase needing transformation, similar to the Toyota Prius's role as a catalyst rather than a permanent solution. We emphasized a shift to metrics of engagement and duration over footprint and frequency. Legendary hotels like the Paris Ritz and Chateau Marmont thrived by fulfilling essential human needs, fostering connection and community, highlighting the importance of presence in hospitality over standardization.
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