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Posts by author

Molly Feely1

10 posts
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  • 3 min

Hotel real-time data: The secret to smarter pricing

  • Molly Feely1
  • 13 November 2025
📈 Eric Bergsten at CIC Hospitality reports Atomize’s automation boosts revenue by over 20%, saving 30+ hours monthly per property. Fredrik Ternsjö of Ligula Hospitality Group praises its efficiency. Atomize, a Mews company, processes data in real time, 24/7, up to 730 days ahead, enabling hotels to adapt quickly to market shifts. Nearly 70% of customers use its autopilot feature for dynamic pricing, enhancing revenue and operational efficiency.
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  • 2 min

Mews Summer Release ‘25: The art of smooth operations

  • Molly Feely1
  • 18 September 2025
📅 Mews, a leader in the 2025 IDC MarketScape for PMS, released updates in summer 2025 to enhance guest experiences in hotels. Key features include self-guided ID and photo uploading, wallet-based room keys with ASSA ABLOY Vostio NFC locks, and personalized guest connections. Additional enhancements involve dynamic email conditions, billing automation, and automatic payment routing. These innovations aim to reduce friction, streamline tasks, and improve services without manual intervention. The release is currently live.
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  • 2 min

5 reasons wallet-based room keys are the future of hotel access

  • Molly Feely1
  • 1 September 2025
💳 Guests can now skip the front desk by using wallet-based room keys on their phones or watches. This digital innovation, integrated by Mews, eliminates app downloads and plastic keycards, reducing hotel staff workload and environmental impact. It's compatible with devices like ASSA ABLOY Vostio NFC door locks, offering a seamless experience expected by guests. This technology enhances sustainability and guest satisfaction, marking a step towards future hotel technology.
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  • 2 min

Leading hotels use leading tech: Mews named a Leader in 2025 IDC MarketScape Hospitality PMS Vendor Assessment

  • Molly Feely1
  • 7 August 2025
🏨 In the 2025 IDC MarketScape for Worldwide Hospitality Property Management Systems, Mews is named a Leader, reflecting a shift in the hospitality industry towards innovative technology. Mews, previously a Major Player in 2022, offers advanced product capabilities and strategic direction. The IDC report highlights Mews Payments, turning PMS into revenue drivers by enhancing payment experiences and boosting operational efficiency. Tech-forward hotels seeking efficiency should consider Mews for growth.
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  • 2 min

Why combining PMS, POS and payments matters more than you think

  • Molly Feely1
  • 20 June 2025
💸 Hotels worldwide benefit from Mews’ integrated systems. Automated room charging eliminates F&B revenue leaks, enabling seamless guest experiences. QR code ordering and mobile payments enhance efficiency, while unified dashboards provide financial visibility. Staff productivity rises with mobile ordering, leading to better service. Digital tipping increases revenue by 5.7%, earning €3 more per bill on average. Real-time data synchronization and zero-friction payments streamline operations. An analysis of 60 hotels in Germany, Austria, and Switzerland supports these findings.
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  • 2 min

Mews product recap: The future of hospitality, in action

  • Molly Feely1
  • 3 June 2025
Here’s a concise summary of the article with key facts and figures: 📈 Online travel agencies earned $266 billion from global bookings last year, with hotel fees as high as 25%. To counteract this, new tools were launched: an upgraded Guest Portal, an Hourly Booking Engine, Mews for Salesforce, Digital Key, and Mews Terminal S2. AI innovations, including Atomize RMS and Smart Tips, enhance revenue strategies. Deloitte's 2024 survey highlights labor shortages as a key issue. Mews Events and Amadeus integration expand revenue opportunities for hoteliers.
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  • 2 min

AI revenue management for hotels (without losing the human touch)

  • Molly Feely1
  • 26 May 2025
📈 Hotels adopt AI-driven revenue management by setting goals and providing comprehensive information to optimize pricing. AI systems adjust rates in real time using historical data and trends to handle market changes from events and seasons. AI reacts swiftly to unexpected demand shifts, while hotel teams set and control response rules. The synergy between AI and human strategy enhances efficiency, allowing managers to focus on strategic planning and guest interaction, rather than manual processes.
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  • 3 min

Competitive hotel rates: an economic perspective

  • Molly Feely1
  • 22 May 2025
📈 Miami's Local House hotel saw a 36% increase in ADR in 18 months using Atomize, a Mews company. Atomize automates pricing by analyzing demand patterns, competitor rates, and price elasticity. This approach enhances occupancy and revenue without manual effort. For example, rates are adjusted dynamically throughout the day, saving time and maximizing profits. Competitive pricing strategies and loyalty focus are key, while strategic market positioning is essential for maintaining high demand and optimizing pricing.
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  • 2 min

Real-time price optimization: A Revenue Manager’s tool to success 

  • Molly Feely1
  • 9 May 2025
🏨 Atomize, a Mews company, offers the first Revenue Management System for real-time price optimization, allowing hoteliers to immediately optimize rates and adapt to market changes. Revenue Managers utilizing Atomize can respond instantaneously to events like surprise concerts, benefiting from increased demand without delay. The RMS monitors data 365 days in advance, factors in various market indicators, and updates rates automatically, contrasting with manual updates that may lead to missed revenue opportunities. Testimonials like that of Jonathan Anthamatten, General Manager at EMA House, highlight the system's impact on maximizing revenue.
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  • 5 min

Hourly services in hospitality: a trend analysis

  • Molly Feely1
  • 14 February 2025
🏨 Hourly hotel services are gaining popularity due to demands for flexibility, on-demand experiences, and appeal to a broader audience, including travelers, remote workers, locals, and businesses. Top spaces for hourly bookings include meeting and co-working spaces, wellness and fitness facilities, parking spaces, and recreational equipment rentals. This approach increases revenue per available square meter, diversifies income streams for financial stability, and enhances guest satisfaction and brand loyalty. Hotels utilizing hourly bookings can better meet the personalized and convenient needs of guests, positioning themselves as adaptable and guest-centric.
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