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Posts by author

Nashi Dasgupta

181 posts
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  • 3 min

Some UX and UI best practices to drive up gift voucher uptake

  • Nashi Dasgupta
  • 26 November 2024
💸 STAAH Vouchers provides a customizable platform for hoteliers to increase revenue and guest loyalty through gift vouchers. Best practices include creating a dedicated pathway and landing page, localizing content, cross-channel promotion, secure checkout processes, and making redemption seamless with features like QR codes and integration with loyalty programs or PMS. Platforms like STAAH Vouchers enable hotels to easily incorporate gift vouchers into their sales strategy.
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  • 1 min

STAAH Weekly Hospitality Quiz: 22 November

  • Nashi Dasgupta
  • 21 November 2024
🏨 STAAH invites hotel industry professionals to join their Weekly Hotel Industry Quiz, aiming to keep participants informed and sharp on trends and knowledge. The quiz covers a range of topics, including luxury hotel brands and hotel software. Available on a weekly basis, participants can also access previous quizzes through the STAAH blog.
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  • 6 min

STAAH Product Updates You Can’t Miss – November 2024

  • Nashi Dasgupta
  • 20 November 2024
```html 📈 ``` STAAH released product updates in November 2024, enhancing user experience in anticipation of 2025. New "Quick Access" login simplifies the Max V2 Channel Manager process, while search features improve channel mapping efficiency. A bulk creation tool for linked room types streamlines rate management. The Max Booking Engine introduces a password-free OTP login for travel agents and simplified booking management for guests. SwiftBook now sets maximum days for advance purchase, offering flexibility for deal creation. Traveloka, Jumboline, Emerging Travel, My Travel Bazaar, and TBO are integrated or upgraded, expanding channel options for properties.
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  • 3 min

The Top Traits of Exceptional Hospitality Professionals

  • Nashi Dasgupta
  • 19 November 2024
🏩 Empathy, adaptability, tech-savviness, attention to detail, passion for learning, communication skills, problem-solving, teamwork, cultural awareness, and commitment to guest satisfaction are identified as top traits for hospitality professionals. The industry requires continuous skill refinement, adaptability to change, and embracing of learning opportunities. Technological tools such as STAAH's property management systems and channel managers are emphasized for providing competitive advantage in the hospitality sector.
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  • 3 min

STAAH Now Available on Oracle Cloud Marketplace

  • Nashi Dasgupta
  • 18 November 2024
📌 STAAH, a New Zealand-based provider of hotel channel management solutions, on November 19, 2024, announced that its Max Channel Manager is now on Oracle Cloud Marketplace and deployable on Oracle Cloud Infrastructure, integrated with OPERA Cloud. It aims to maximize online distribution, enhance performance, scalability, and security, and improve operational efficiency and revenue for hotels. Rajesh Ghanshani, Director of Partnerships at STAAH, highlighted the commitment to the Oracle community and the benefits for customers, leveraging OCI's comprehensive cloud services. Oracle PartnerNetwork offers partner engagement tracks including Cloud Build, Cloud Sell, Cloud Service, Industry Healthcare, and License & Hardware.
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  • 4 min

Email Marketing Strategy & Tips for Hotels

  • Nashi Dasgupta
  • 13 November 2024
📧 Hotel email marketing in 2024 leverages AI, personalization, and data to boost bookings and enhance guest satisfaction. Key strategies include personalized content, mobile optimization, and timing campaigns to guest behaviors. A successful campaign involves defining goals, segmenting audiences, designing consistent templates, creating engaging content, setting automated triggers, and measuring outcomes. Recommended tools are Mailchimp, MailerLite, HubSpot, Zoho Campaigns, and ActiveCampaign. Effective campaigns range from welcome series to exclusive offers and seasonal events.
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  • 2 min

STAAH tech enables SwaRa Group of Hotels to grow online bookings by 50% YOY; stabilise ARR growth to 20%

  • Nashi Dasgupta
  • 11 November 2024
💸 STAAH's technology solutions have increased online bookings for SwaRa Group's Malhar Machi Mountain Resort and Jalsrushti Island Resort by 50% YOY and stabilized ARR growth at 20%. The resorts offer unique amenities such as Southeast Asia’s longest zipline and a petting farm, emphasizing organic and sustainable living. STAAH's tools include Channel Manager, Booking Engine, PMS Integration, Payment Gateway, and WatchMyRate, aiding SwaRa Group in optimizing their online presence and operations.
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  • 1 min

สิ่งสำคัญเกี่ยวกับระบบจองโรงแรม: คู่มือเบื้องต้นสำหรับเจ้าของโรงแรม

  • Nashi Dasgupta
  • 10 November 2024
ประสิทธิภาพ ความสะดวกสบาย และประสบการณ์ที่ดีเยี่ยมของแขกเป็นปัจจัยสำคัญสำหรับอุตสาหกรรมการบริการในยุคดิจิทัลในปัจจุบัน ระบบจองโรงแรมเป็นเครื่องมือหลักที่ทำให้การจองโรงแรมง่ายขึ้นสำหรับทั้งเจ้าของโรงแรมและแขก โดยมีบทบาทสำคัญในการทำให้กระบวนการต่างๆ ง่ายขึ้น มาเจาะลึกระบบเครื่องมือจองโรงแรมขั้นพื้นฐานกันดีกว่า ว่ามันคืออะไร ทำงานอย่างไร และทำไมจึงขาดไม่ได้ในโรงแรมยุคใหม่ ระบบจองโรงแรมคืออะไร? ระบบเครื่องมือจองโรงแรมเป็นแอปพลิเคชันซอฟต์แวร์ที่รวมเข้ากับเว็บไซต์ของโรงแรม ซึ่งช่วยให้แขกสามารถจองห้องพักได้โดยตรง ทำหน้าที่เป็นหน้าร้านเสมือน ช่วยให้ผู้เยี่ยมชมสามารถเรียกดูห้องพักที่ว่าง ตรวจสอบราคา และทำการจองให้เสร็จสมบูรณ์โดยไม่ต้องมีบุคคลที่สามเข้ามาเกี่ยวข้อง โดยพื้นฐานแล้ว เครื่องมือนี้เป็นเกตเวย์ดิจิทัลที่เชื่อมต่อแขกที่มีแนวโน้มจะเป็นลูกค้ากับห้องพักของโรงแรมแบบเรียลไทม์ ระบบจองโรงแรมทำงานอย่างไร? อินเทอร์เฟซผู้ใช้: เว็บไซต์ของโรงแรมซึ่งมีระบบจองห้องพักอันแข็งแกร่งนำเสนออินเทอร์เฟซที่ใช้งานง่ายโดยที่แขกสามารถป้อนวันที่เดินทาง เลือกห้องพักที่ต้องการ และดูตัวเลือกที่พร้อมใช้งาน การจัดการสินค้าคงคลังแบบเรียลไทม์: เบื้องหลัง ระบบจองห้องพักของโรงแรมจะสื่อสารกับระบบการจัดการทรัพย์สิน (PMS) ของโรงแรมเพื่อค้นหาข้อมูลแบบเรียลไทม์เกี่ยวกับห้องว่าง อัตราค่าห้อง…
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  • 3 min

Unlocking More Bookings: Creative Voucher Strategies for Boosting Guest Loyalty & Revenue

  • Nashi Dasgupta
  • 6 November 2024
💳 Hotel gift vouchers are strategic for increasing revenue and guest loyalty by enhancing guest satisfaction, attracting new clientele, providing an additional revenue stream, and enabling seasonal promotions. Effective campaigns target specific audiences, offer high perceived value, and ensure seamless purchase and redemption via STAAH’s Gift Voucher Engine. Partnerships, early booking discounts, last-minute deals, promotions, and referral incentives are among the 10 strategies to maximize voucher impact and drive both short-term revenue and long-term loyalty.
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  • 2 min

Acappella Suite Hotel, Malaysia achieves a major direct booking surge thanks to STAAH

  • Nashi Dasgupta
  • 4 November 2024
🏨 Acappella Suite Hotel in Selangor, Malaysia, experienced a 125% increase in direct bookings and a 40% rise in total bookings over six months after adopting STAAH's technology. Starting in 2015, the hotel switched to STAAH due to its outdated booking engine and the surge in customer preference for direct bookings post-Covid. STAAH's SwiftBook and Get Google features improved booking ease and web visibility, resulting in significant revenue and visibility boosts for the hotel.
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