GO Technology Report Reveals 48% of Consumers Value Human Interaction Most in Hospitality, Up 19 Percentage Points Since 2023
💻 Nearly half (48%) of consumers believe human interactions are crucial in hospitality, according to the latest GO Technology report with Zonal, revealing a 19 percentage point increase compared to a 2023 survey. This highlights the enduring value of personal connections amid technological integration in eating and drinking experiences. The growth in preference for personal interaction may also relate to changes in staffing within the industry.
Share
