Rainbow Cone is expanding nationally for the first time after almost a century in business
🍦 Founded in 1926 in Chicago, The Original Rainbow Cone, known for its five-layered ice cream cone, was purchased by Buona Beef in 2018. By summer 2022, they began franchising, expanding to 21 locations with 30 more units in development. Their first out-of-state venture opened in Valparaiso, Ind., in May. A deal was signed to open 10 dual-branded locations in the Dallas-Fort Worth area. The brand targets smart growth, focusing on local market knowledge and customer service values.
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