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Innovation

4319 posts

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  • 2 min

AI moves into the front seat of trip research

  • Automatic
  • 3 December 2025
A new layer of discovery reshapes how travelers search, compare, and make decisions Dec 3, 2025 Travelers in the United States are increasingly turning to generative AI tools like ChatGPT…
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  • 2 min

Google bets on hyper-personalized AI

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  • 3 December 2025
Deep data integration becomes its biggest strength — and its biggest privacy risk Dec 3, 2025 Google is positioning deep personalization as its strongest competitive advantage in the AI race,…
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  • 2 min

Hotels must embrace MCP to stay competitive in the age of AI assistants

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  • 3 December 2025
How the Model Context Protocol could redefine hotel distribution and direct bookings Dec 3, 2025 Hotels face a shifting landscape: more travel planning is starting via conversational AI assistants rather…
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  • 3 min

Shiji named a 2025 Geo and Global AWS Partner Award Finalist

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  • 2 December 2025
Atlanta, Georgia, USA, December 2, 2025 – Shiji is excited to announce it is a finalist for a 2025 Geography and Global AWS Partner Award, recognizing leaders around the globe that are playing key roles in helping their customers drive innovation and build solutions on Amazon Web Services (AWS). Shiji is excited to announce it has been named a finalist in the category of Industry Partner of the Year – Travel and Hospitality, recognizing top AWS Partner with the AWS Travel and Hospitality Competency who provide technology products and services to accelerate the industry’s modernization and innovation journey from behind-the-scenes operational efficiencies to guest-facing customer experiences.
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  • 1 min

MCP, the bridge that will allow hotels to compete in the era of AI assistants and LLMs | Pablo Delgado Díaz-Pache

  • Pablo Delgado Diaz-Pache
  • 2 December 2025
MCP is building the future of hotel-to-traveler connections powered by AI. The opportunity is even bigger than most realize. * Direct bridge between hotel systems and AI assistants * Reliable,…
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AI Users Need Agency, Not Agentic

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  • 2 December 2025
For the past few years, the conversation around artificial intelligence in hospitality has been dominated by a single question: Will AI replace the people who run our hotels, inns, and operations? It is an understandable concern. The industry is grappling with persistent staffing challenges, and many vendors promise fully autonomous systems that can “take work off your plate.” The subtext is clear. You hand over decisions to the machine and trust that the black box will get it right.
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  • 1 min

What duopoly? Seriously hotel distribution isn't a duopoly at all – according to these numbers there isn't a duopoly at all. Booking is very very much alone as the main leader of OTAs. I don't want… | Martin Soler | 12 comments

  • Martin Soler
  • 2 December 2025
What duopoly? Seriously hotel distribution isn’t a duopoly at all – according to these numbers there isn’t a duopoly at all. Booking is very very much alone as the main…
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  • 2 min

I’m non-technical but want to deeply understand AI. Andrej Karpathy’s “Intro to LLMs” is the best resource I’ve found so far. Here are my biggest takeaways from his 60-minute talk: 1. An LLM is… | Alex Lieberman

  • Alex Lieberman
  • 2 December 2025
I’m non-technical but want to deeply understand AI. Andrej Karpathy’s “Intro to LLMs” is the best resource I’ve found so far. Here are my biggest takeaways from his 60-minute talk:…
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CommingleIQ: Hotel Storytelling Reimagined

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  • 2 December 2025
Lodging Interactive, an award-winning digital marketing agency exclusively serving the hospitality industry, today announced the launch of CommingleIQ: Hotel Storytelling Reimagined. CommingleIQ combines integrated storytelling with AI-driven discovery to engage travelers during the crucial initial phase of their trip planning.
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  • 2 min

𝗧𝗵𝗲 𝗧𝗿𝗲𝗻𝗱𝘀 𝗔𝗿𝗲 𝗪𝗵𝗮𝘁 𝗔𝗿𝗲 𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝗡𝗼𝘁 𝗧𝗵𝗲 𝗠𝗼𝗱𝗲𝗹𝘀 Everyone keeps shouting about which LLM model is best. I don’t care. Just like the great engineers who built… | 🌏 Peter Syme 🌍

  • Peter Syme
  • 2 December 2025
𝗧𝗵𝗲 𝗧𝗿𝗲𝗻𝗱𝘀 𝗔𝗿𝗲 𝗪𝗵𝗮𝘁 𝗔𝗿𝗲 𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝗡𝗼𝘁 𝗧𝗵𝗲 𝗠𝗼𝗱𝗲𝗹𝘀 Everyone keeps shouting about which LLM model is best. I don’t care. Just like the great engineers who built Basilica Cistern,…
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