Innovation

📅 Expian developed a web-based ticketing solution for large-scale operators, enabling platform creation in months instead of years. Traditional rollouts took years; Expian implemented a booking platform for P&O Ferries in six months, setting an industry record. The platform included upgrades, food, transfers, cabins, and pet options. Chief Executive Yiannis Maglaras highlighted that delays in digital transformation cost operators financially and operationally. Kenneth Rasmussen praised the alignment with P&O's business needs.

🗺️ Travel agencies using Vibe can now book and manage NDC offers through Sabre's extended partnership. Sabre provides access to 38 NDC airlines, two million accommodation options, and fares from 150 low-cost carriers. Vibe will also adopt Sabre's MultiTicket solution, which identifies the lowest fares by combining two one-way flights. This collaboration streamlines travel booking processes, saving agencies time and costs while offering tailored, cost-effective itineraries.

🏨 Cloudbeds launches its Preferred Partner Program to enhance value for hoteliers. This initiative highlights partners such as Amadeus, Flexipass, FLYR, IDeaS, Lightspeed, Mirai, Operto, Revinate, Siteminder, and Toast. Evaluated through a data-driven model focusing on customer adoption, integration quality, and support, the program aims to simplify tech decisions for hoteliers by promoting reliable solutions that drive growth and efficiency.

💰 July 17, 2025, Wyndham Hotels & Resorts partnered with Grubhub across nearly 6,000 U.S. hotels, spanning 20 brands. The collaboration offers delivery with no fees using Grubhub's app or QR codes. Franchisees without full-service restaurants were quick to adopt, seeing improved guest satisfaction and repeat business. The tie-up provides a six-month free Grubhub+ membership. Implementation involved seamless geofencing by Grubhub. Wyndham tracks usage to drive repeat stays and differentiate its brands.

🏡 Miami, FL, San Francisco, CA, on November 10, 2025 — Boom, a pioneering AiPMS, and Beyond, a leader in revenue management, announced a partnership. This collaboration integrates Beyond's dynamic pricing with Boom's AI management, enhancing efficiency for short-term rental operators. Boom also introduced BAM for autonomous short-term rental management and secured $12.7 million in funding. Beyond launched Neyoba, an AI revenue management assistant. Both aim to streamline operations and optimize profitability for property managers.

📈 Marketers, according to a McKinsey report, struggle to demonstrate the ROI of martech investments. Among 50 Fortune 500 marketing leaders, none could link martech to significant business outcomes. In China, e-commerce performance is scrutinized multiple times daily. Generative AI performs best when creating ads from scratch, improving click-through rates by 19%, while AI-modified ads perform poorly. Transparency about AI creation causes a 31.5% drop in CTR. Use AI for ideation, generating multiple concepts efficiently.