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Innovation

4671 posts

Innovation and technology news for the hospitality industry: AI, digital tools and how hotels are transforming, from 10 Minutes News for Hoteliers.

Shopify Integrates AI Agent Instruction Files Across All Stores, Pioneering New Potential Industry Standards

  • 7 May 2026
💻 Shopify merchants now feature new AI agent files, agents.md and llms.txt, with instructions for AI interaction. While less than 5% of websites have llms.txt and agents.md is unprecedented, these files could become industry norms despite not yet being read by AI chatbots like ChatGPT. Sam Wright highlighted the inclusion of sitemap_agentic_discovery.xml, linking to these files. This innovation underscores Shopify's market leadership in experimental features.
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Choice Hotels Unveils AI-Powered Solutions at 70th Annual Convention to Boost Revenue and Operational Efficiency

  • Colin Tessier
  • 7 May 2026
📱 Choice Hotels International launched AI-powered solutions at its 70th Annual Convention, with tools like CHARLIE, AgentCore, AgentForce, and RAISE designed to boost hotel performance. CHARLIE assists staff, while Choice Hotels Business Direct and EasyBid target business and group bookings. Agentic commerce integration is a priority, highlighted by Chief Data Officer Anna Scozzafava. President & CEO Patrick Pacious emphasizes technology's role in revenue growth for franchisees, continuing a decade-long AI journey.
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  • 3 min

eviivo partners with DirectBooker, enabling independent hotels to get found and booked on ChatGPT and Claude

  • 10minhotel
  • 7 May 2026
LONDON, 7 MAY 2026 – eviivo, the all-in-one property management system (PMS) for independent hotels and accommodation providers, has become the first PMS partner of DirectBooker, giving thousands of independent hotels a new…
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  • 4 min

Cadae Platform Helps Hotels Achieve Up to 25% Savings by Turning Utility Data Into Actionable Insights

  • Heather Sandlin
  • 7 May 2026
💻 Hotels can cut operating costs by about 25% using Cadae, an AI platform for optimizing energy and water use. Traditional systems like Building Management Systems are complex and backward-looking, while Cadae provides real-time, actionable insights via mobile-enabled workflows. Performance Hotel Insights (PHI) benchmarks properties, and Project Optimisation & Prioritisation (POP) helps maximize investment efficiency. This approach turns passive costs into controllable savings, embedding expertise directly into hotel operations without requiring specialist knowledge.
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  • 6 min

Hotels Lose Innovation Edge Since Digital Shift, Once Leaders in New Technology Adoption

  • Martin Soler
  • 7 May 2026
💻 AI in hospitality is revolutionizing workflows, although it can't fix broken operations alone. Airbnb and Wyndham face unique challenges in brand building and distribution, with Airbnb avoiding Google Hotel Finder for differentiation. Rising energy costs pressure airlines to seek alternative fuels. Social media tactics for hotels emphasize storytelling. Uber's partnerships with Accor and Expedia aim to revolutionize travel distribution, though customer adoption remains key. Prompt injection in AI poses new risks, highlighting the need for creative distinctiveness in marketing.
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  • 5 min

Global RevPAR Grows 19% Since 2019, But Booking Costs Surge 25%, Challenging Hotel Profitability at PERFORM 2026

  • [email protected] (Duetto Content Team)
  • 7 May 2026
📈 Global RevPAR growth increased by 19% since 2019, while booking costs per room rose by 25%. The average global flow-through is 37%. PERFORM 2026 highlighted that hotels, despite increased business, face profit challenges due to revenue leakage. Golf revenue grew by 8% in 2025, and wellness by 6.2%. Revenue managers spend 60% of their time on data tasks, with AI proposed as a solution. Integrated systems could unlock 6% more in annual revenue.
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  • 3 min

Journey selected as preferred digital provider for The Leading Hotels of the World

  • 10minhotel
  • 7 May 2026
CHELTENHAM, 7 May, 2026 – Journey, the market leader in hotel retailing and the hospitality industry’s first unified Hospitality Performance Platform, has been appointed by The Leading Hotels of the World (LHW) as…
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  • 3 min

AI in Hospitality Requires Unified Forecasts for Effective Implementation, Not Just Faster Processes

  • [email protected] (Anders Johansson)
  • 7 May 2026
💻 AI solutions for hotels promise faster insights but falter without unified forecasts. Different departments—Revenue, Sales, Marketing, F&B, Operations, Finance, and GM—rely on disparate forecasts. AI accelerates decision-making but multiplies errors if the data lacks consistency. Current AI focuses on room data, neglecting other revenue streams like F&B and spa. Successful hotels prioritize a single, comprehensive forecast, integrating all revenue streams and profits. Before adopting AI, ensure vendors address which forecast their system uses—it's crucial for meaningful insights.
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The Weather Company and Steller Launch Travel Discovery Channel for 400 Million Monthly Users on Weather.com

  • Adriana Lee
  • 7 May 2026
📊 The Weather Company and Steller have launched a new feature on Weather.com as of Wednesday, designed to turn out-of-town forecast searches into travel discovery opportunities. This initiative, which was tested quietly for a month, uses creator-led destination videos and direct booking options for experiences and hotels. Weather.com, with over 400 million monthly active users, provides destination marketing organizations a fresh way to engage with potential travelers.
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Delta Air Lines Implements Airbus Descent Profile Optimisation on 270 Jets for Enhanced Fuel Efficiency

  • Travolution
  • 7 May 2026
✈️ Delta Air Lines, in collaboration with Airbus, has equipped 270 Airbus jets with the Descent Profile Optimisation (DPO) solution. This initiative, covering A319, A320, A321, and A330 aircraft, marks the largest deployment of DPO across a mixed Airbus fleet. The update focuses on reducing fuel burn during the descent phase, enhancing fuel efficiency, and extending fleet utility. Airbus highlights this as a step towards sustainability and efficiency, aligning with Delta's business priorities.
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