Cloudbeds Report Reveals Independent Hotels' Revenue Decline in 2025; OTA Bookings Now 63.4% of Total
📈 Cloudbeds' 2026 State of Independent Hotels Report, covering 2025 data from 90 million bookings across 180 countries, revealed key trends. Independent hotels saw a 0.6% drop in occupancy, a 5.8% decline in ADR, and 5.4% in RevPAR. EMEA showed growth, while Asia Pacific faced significant declines. OTA bookings rose to 63.4% with 21.8% cancellations. Booking windows increased to 40 days, with short stays predominating but longer stays up by 25%.
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