Hilton adds to South Asia portfolio, inks agreement to bring Spark by Hilton to India
🏨 Hilton signed a strategic licensing agreement with Olive by Embassy to open 150 Spark by Hilton hotels across India, marking Spark's Asia Pacific debut. Targeting southern India, the hotels will be located in Maharashtra, Andhra Pradesh, Telangana, Goa, Karnataka, and Tamil Nadu. Spark by Hilton offers budget accommodations and was launched in 2023 with 100 hotels in development, becoming Hilton’s fastest launch-to-open brand. The brand aims to meet the demand for premium economy lodging. Waldorf Astoria Jaipur is set to open by 2027, expanding Hilton’s South Asia portfolio to eight brands. Hilton entered Nepal with Hilton Kathmandu and extended its full-service portfolio with DoubleTree by Hilton Whitefield. Hilton Gurugram Baani City Centre, Hilton Garden Inn Surat, and Hilton Garden Inn Jabalpur are expected to open by year-end.
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