Marketing

Benchmark Global Sales, the powerhouse behind group business for Benchmark Resorts & Hotels, has partnered with Lure Agency to level up sales performance across its independent portfolio with one clear goal: drive more direct group revenue.

As travellers plan their getaways, social media becomes the modern-day travel brochure. From stunning resort views on Instagram to family-friendly getaways on Facebook, your guests are constantly scrolling, dreaming, and…

𝐖𝐡𝐞𝐫𝐞 𝐀𝐫𝐞 𝐘𝐨𝐮𝐫 𝐃𝐢𝐫𝐞𝐜𝐭 𝐁𝐨𝐨𝐤𝐢𝐧𝐠 𝐁𝐞𝐧𝐞𝐟𝐢𝐭𝐬? No, seriously, where are they? You complain about paying 15-37% in OTA commissions. You tell that you want more direct bookings. But when I…

Elegant Hotel Collection Asia Pacific, the pioneering performance-driven global soft brand dedicated to independent luxury hotels, announces a strategic business partner agreement with Infinitude Hospitality, a dynamic hotel operator and advisory firm active across Asia Pacific and Japan.

In the latest episode of Back of House Banter, GuestRevu’s Amy Branford chats with Mark Durber from Clockwork Marketing to demystify SEO for hotels. If search engine optimisation feels more…

This article was written by Travolution. Click here to read the original article Teams up with travel creators to drive bookings Digital travel platform Agoda’s latest initiative is designed to…

Why a balanced, data-driven distribution strategy is now essential for demand generation Oct 28, 2025 In an era where guest behavior and booking platforms evolve rapidly, Amadeus argues that hotels…