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Women : a different type of clientele. What are the issues in question ?

Table of Contents Where the female client stands in the hospitality industry is a question that has many answers Hospitality reflects and adapts to the changes made by western society.…

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Independent Hotels Advantages and Competitiveness Compared to Chains

These independent hotels now account for 50% of the French hotel pool. They are mostly small-capacity hotels (26 rooms on average) managed by a family. They are important players in…

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Having a committed hotel: examples from Latin America

Table of Contents Environment and society, committed hotels : a win-win bet Betting on a committed hotel is today a winning bet both financially and in terms of reputation. Many…

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Why Is Guadeloupe an Increasingly Popular Destination for International and French Tourism?

The overseas territories and departments are considered one of the world’s favorite destinations. However, Guadeloupe has been doing well for 5 years now, becoming a very popular destinations for french…

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Projection : the hotel business in 2060

What could we expect in 2060. What kind, hotel, services, personnel? The hotel of 2060, for many it will be located on Mars will offer an enhanced reality and we…

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How to Increase Direct Booking in Your Hotel?

OTAs have now taken a central place in the distribution of hotels, as evidenced by the ubiquity of platforms like Booking, Expedia or Hotel.com. But for hoteliers, the power of…

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How to improve your hotel ranking on google ?

We are all aware that ranking poorly on Google searches is a major drawback in the hotel industry. OTAs such Booking clearly have a predominance across search engines, mainly due…

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