Research Reveals AI Agents Can Access Most Major Hotel Websites, But Inconsistencies Remain Across Platforms
🛂 18 October 2026: Two live tests showed AI agents' access to hotel websites varied. Marriott, IHG, Accor, and Choice allowed agents to reach checkout, while Hilton, Hyatt, and Wyndham had mixed results due to bot challenges. Chinese hotel groups required mobile logins. Bot management settings, not formal policies, primarily affected AI access. Despite Gemini’s claim of blocked reservations, live tests contradicted it, emphasizing the need for hotels to verify AI compatibility on their sites.
Share