Cheval Collection Unveils New Brand Identity and Digital Platform, Expanding Portfolio to Over 950 Units Globally
🏠 Cheval Collection, a UK luxury serviced apartment company, unveiled a brand refresh and digital platform after 16 years. The "Generous by Design" philosophy features a new logo and personalized digital experiences. The platform supports three languages, with more planned, and introduces Cheval Place for corporate bookings. Cheval DISCOVERY loyalty program offers tier-based discounts. Recent expansions include Cheval Residences Dubai Islands (2026) and Cheval Maison Expo City Dubai (2025), with future plans in Riyadh (2027) and Sulaymaniyah (2028).
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