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Emerging Travel Group (ETG) significantly expands its international inventory by directly integrating the nine brands of Meliá Hotels International. Through the direct connection, ETG adds over 400 company’s hotels in 40 countries to its portfolio. Meliá gains direct access to Emerging Travel Group’s network of nearly 120,000 B2B travel professionals across 190 source markets. Emerging Travel Group (ETG), a global travel company operating the RateHawk, ZenHotels, and Roundtrip brands, announces a new direct integration with Meliá Hotels International , one of the largest hotel groups in Europe. This agreement marks an important step in ETG’s global expansion strategy, strengthening its ability to offer professional partners a broader, more diverse, and competitive portfolio. Through this collaboration, ETG is adding more than 400 Meliá hotels across 40 countries, including strategic destinations such as Spain, Italy, France, the United Arab Emirates, Thailand, Vietnam and the Dominican Republic. Emerging Travel Group integrates Meliá’s nine brands – Gran Meliá Hotels & Resorts, ME by Meliá, The Meliá Collection, Paradisus by Meliá, Meliá Hotels & Resorts, ZEL, INNSiDE by Meliá, Sol by Meliá, and Affiliated by Meliá. The agreement strengthens Meliá’s global distribution power by providing direct access to ETG’s RateHawk platform, a network of nearly 120,000 B2B travel professionals, including retail agents, tour operators and API partners, across 190 markets. The integration, now delivered via Meliá’s direct API, will provide real-time availability and rates, faster and more reliable booking flows, flexible payment methods, marketing tools and enhanced support. For Meliá Hotels International, this partnership with Emerging Travel Group is an important step in our strategy to strengthen global distribution through high-performing technology partners. The direct connection will enable us to offer thousands of travel professionals faster and more competitive access to our brands, reinforcing our presence in key markets. Natalia Paszkowska, Senior Account Manager, Global Account Lead for ETG at Meliá Hotels International The direct integration of Meliá’s diverse portfolio expands the range of top-quality accommodation options available to our B2B partners worldwide. For agents who serve high-value travelers seeking premium stays, elevated service standards, and distinctive experiences, access to such offerings is essential. Direct connectivity with Meliá’s hotel portfolio enables travel agents to better meet these expectations, while also driving strong demand from high-net-worth travelers. Victoria Shamshurova, Managing Director for Wholesaler Business Unit at Emerging Travel Group Emerging Travel Group provides its customers and partners with access to more than 3.2 million accommodation options available through direct connections and more than 350 suppliers. Since 2023, the company has been actively expanding its direct supply connection strategy. Over the past year, the number of directly connected properties has grown by 40%, reaching over 250,000 listings. In 2025, Emerging Travel Group achieved a gross transaction value of $4.8 billion. Over 40,000 bookings are made across the Group’s platforms daily.

Las Vegas — UrVenue will showcase its venue-management platform for lifestyle and hospitality venues at the 2026 BAR & Restaurant Expo , taking place March 24–25 at the Las Vegas Convention Center. At Booth #1616, attendees will see how operators are expanding beyond traditional reservations by packaging and preselling curated hospitality experiences that generate revenue before guests arrive. While venue-management systems have historically focused on table inventory, ticketing, and guest lists, today’s operators are increasingly looking for ways to monetize their space more creatively while reducing manual operational work. UrVenue combines operational automation with tools that allow venues to design, package, and sell curated experiences through a single platform. Operators can manage reservations, VIP tables, guest lists, and ticketed access while also creating new revenue-generating offerings such as: Shared table experiences, allowing guests to reserve premium seating within a curated social environment and participate in the VIP atmosphere of nightlife venues VIP experience packages that bundle seating, beverages, and entertainment Cross-selling dining and nightlife experiences through UrVenue’s Preferred Partnership with OpenTable Selling space by duration, enabling venues to book premium areas for specific time blocks so the same space can host multiple experiences in a single night Interactive 3D booking maps that allow guests to visually select seating while helping operators manage layouts and inventory more efficiently Automated booking and inventory management that reduces manual coordination while enabling teams to focus on delivering exceptional guest experiences Independent hospitality venues are under more pressure than ever to maximize the value of their space. Operators need the flexibility to create demand by monetizing their space through experiences—from VIP tables to ticketed events and curated packages—while optimizing revenue during peak demand. As guest behavior evolves across generations, venues also need more flexible offerings such as shared table experiences that allow more guests to participate. At the same time, advancements in automation are helping operators streamline operations and manage these experiences with far fewer moving parts. Emily Curtin, Co-CEO and Chief Business Architect at UrVenue CRM Sneak Peek! In addition to the platform demonstrations, UrVenue will offer a sneak peek of the latest evolution of UrVenue’s CRM, currently in beta. Designed specifically for hospitality venues, the CRM builds guest profiles directly from operational booking activity, helping operators recognize repeat visitors, identify VIP guests, and deliver more personalized service. Capabilities include duplicate profile merging, guest tagging, flexible segmentation tools, and customizable report views and dashboards, allowing venues to maintain clean guest records and identify valuable audience segments without relying on disconnected spreadsheets or manual lists. Raise the Bar Giveaway Operators who visit Booth #1616, complete a full product demonstration, and register their entry will be entered to win UrVenue’s Raise the Bar Giveaway, including: Six months of UrVenue platform access (up to $350 per month) A custom interactive 3D booking map for their venue (up to $1,500 value) One winner will receive the prize package valued at up to $3,600 To schedule a personalized demo with the UrVenue team during the expo, click here .

Friendly Hotels Group acquires two ski hotels in France French owner-operator The Friendly Hotels Group , together with French real estate management company 123 Investment Managers , French national investment bank Bpifrance (through its France Investissement Tourisme 3 fund ) and French private equity firm Smalt Capital , has acquired the four-star, 60-room Le Grand Aigle Hôtel & Spa in La Salle-les-Alpes , France and the three-star, 96-room Hôtel Totem - Friendly Hotel & Spa in Arâches-la-Frasse , France . The Aigle Hôtel, located in the Serre Chevalier ski resort some two hours east of Grenoble, will be refurbished and rebranded under the Friendly Hotels brand. Hôtel Totem, situated in the Grand Massif ski area north of Mont Blanc and already operating under the group’s brand, will undergo a significant upgrade to achieve four-star status. Both properties are scheduled to reopen for the 2026/2027 winter season. Atom Hoteles sells AC Hotel Ciutat de Palma to Spanish family office Spanish REIT Atom Hoteles SOCIMI has sold the four-star, 85-room AC Hotel Ciutat de Palma in Palma de Mallorca , Spain , to an undisclosed Spanish family office for €19.35 million (€227,600 per room). The property is situated near the promenade of Port de Palma. The hotel includes a restaurant and three meeting rooms. Following this divestment, Atom’s portfolio includes 22 four- and five-star hotels. Room00 acquires Mecenate Palace Hotel in Rome Spanish owner-operator Room00 Next Gen Hospitality has acquired the four-star, 62-room Mecenate Palace Hotel in Rome , Italy . The property is situated in central Rome next to the Papal Basilica of Saint Mary Major and the Roma Termini train station. The hotel includes a rooftop restaurant, bar and meeting room. The transaction is reportedly valued at €12 million (€193,500 per room), including the acquisition price and the costs of repositioning the hotel under SELECT Natural Hotels , Room00’s luxury urban hotel brand. Room00’s expansion is backed by the American global alternative asset manager King Street Capital Management . Zetland Capital sell Staverton Park Hotel & Golf Club in the UK Funds managed by UK private equity firm Zetland Capital have sold the four-star, 247-room Staverton Park Hotel & Golf Club in Northamptonshire , UK , to an undisclosed UK-based family business. The property is situated on a 150-acre site between Northampton and Birmingham. The hotel includes a restaurant, two bars, a leisure centre, 61 meeting rooms and a championship‑standard 18‑hole golf course. Gaiarooms acquires Hotel Ipanema Vigo in Spain Spanish owner-operator Gaiarooms has acquired the three-star, 60-room Hotel Ipanema Vigo in Spain . The hotel includes a breakfast restaurant and is situated in the city centre of Vigo, on the northwest Iberian Peninsula, about a 1.5-hour drive north of Porto. Following the acquisition, the property was renamed Hotel Ipanema by gaiarooms , bringing Gaia’s portfolio in Galicia to five properties.

This post was originally published on this site.

This post was originally published on this site.

This post was originally published on this site.

This post was originally published on this site.

This post was originally published on this site.