Garbage in, garbage out: why hotel data will make or break AI
Dylan Cole interviews Charlie Osmond about how data quality will determine hotel success in AI-driven booking journeys.
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The complete guide to dynamic pricing in the hotel industry
Comprehensive guide explains how independent hotels can implement data-driven dynamic pricing to increase RevPAR by an average of 21% through automated rate adjustments.
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When Customer Experience Becomes Customer Transformation
The article argues businesses should help customers achieve aspirations rather than just deliver services, citing examples from fitness equipment to Disney parks.
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AI in Foodservice: Operational Value and What It Requires
The article examines how AI can address labor shortages, cost volatility, and consistency challenges in foodservice, but warns that operational discipline and data quality are prerequisites for success.
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A new Hotel Yearbook, a moving interview, and ten things worth knowing: ITB Berlin 2026, Day Two
Day two coverage of ITB Berlin highlights live AI booking demos, regenerative hospitality debate, and production-ready hotel automation systems.
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Registration opens for Hotel & Resort Design South 2026
The Miami Beach event targets the Southern US, Caribbean, and Latin America markets where 748 hotel projects are currently in progress.
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When Stories Shape Destinations: Book-Inspired Travel
Hotels are creating book-themed packages and programming as 55% of travelers consider literary-inspired trips, with brands like Loews adding curated reading lists.
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Airbnb Expands into Full Travel Marketplace, Integrating Boutique Hotels and Transportation Services
🌍 Mar 5, 2026, Berlin: Airbnb aims to evolve into a comprehensive travel marketplace, incorporating hotels, experiences, and transportation alongside vacation rentals. Testing airport pickups and private car transfers, the platform is exploring ground transportation services. Airbnb seeks to expand its customer base by integrating boutique and independent hotels, offering potentially lower acquisition costs. Despite this expansion, short-term rental homes remain its core service. The strategy aims to enhance traveler engagement with a unified travel planning experience.
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OpenAI's ChatGPT to Serve as Hotel Discovery Tool, Keeping Bookings on External Sites
📅 Mar 5, 2026: OpenAI scales back its plan for direct product purchases in ChatGPT, focusing instead on product discovery. ChatGPT will serve as a recommendation tool, guiding users to external sites for purchases. This impacts travel bookings, as hotels may need to optimize for AI-generated suggestions. AI systems will rely on existing data, shaping how travelers select hotels, though bookings will remain on hotel or OTA sites. Complex integration needs have slowed AI's direct commerce role.
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64% of Travel Managers Seek AI Tools to Simplify Hotel Booking Policy Communication
🛢 Mar 5, 2026, USA & Canada: Stricter corporate travel policies are reshaping hotel demand, with 32% of managers citing stricter policies over three years. Policies often exceed 10 pages, complicating adherence. AI explainer tools interest 64% of managers, potentially aiding compliance. However, 35% report frequent out-of-channel bookings, and 28% face challenges with non-compliant hotel bookings. Accessibility guidance remains limited, pointing to future evolution in travel programs.
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