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Posts by author

Clay Bassford1

24 posts

The Hotel Cybersecurity Checklist

  • Clay Bassford1
  • 14 June 2023
Aleksander Ludynia is the Chief Security Officer at Shiji Group and has over 15 years of experience in cybersecurity under his belt. We’ve put Alex’s vast knowledge of hotel cybersecurity…
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IDeaS’s Blake Madril on Revenue Management in Today’s Recovery Landscape

  • Clay Bassford1
  • 9 June 2023
Blake Madril is the Principal Advisor for Travel & Hospitality with IDeaS Revenue Solutions, a company he’s been with for nine years. He has held multiple roles at a number…
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Payments: The Overlooked Touch Point of the Guest Journey

  • Clay Bassford1
  • 31 May 2023
Mark Rademaker is the Global Head of Hospitality at Adyen, a fintech company that facilitates payments for the Hospitality Industry. With over 15 years of experience in the travel sector,…
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Digital Transformation in the Hospitality Industry in 2023

  • Clay Bassford1
  • 17 May 2023
These days in the hospitality world, it’s not only about “keeping up with the Joneses,” but keeping up with the Jonses’ tech stack. There may be some who contend that…
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The State of Hotel Technology in 2023

  • Clay Bassford1
  • 19 April 2023
Wolfgang Emperger, Senior Vice President and General Manager – Europe, Africa and UK & Ireland at Shiji Group, shares his insight on the current state of hotel technology in 2023.…
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The New Direct: Complexities and Rewards of Social Bookings

  • Clay Bassford1
  • 22 March 2023
This article was originally written for The Hotel Yearbook 2023. It is republished here as a relevant article for Shiji Insights readers. Currently, direct bookings are those bookings that happen…
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Report: Global Hotel Review Benchmark

  • Clay Bassford1
  • 6 March 2023
Shiji ReviewPro has just released the latest Global Hotel Review Benchmark report for 2022. This report analyzes six million reviews of over 7,500 hotels, posted to 66 review sources from virtually every…
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Ways To Encourage More Guest Reviews

  • Clay Bassford1
  • 2 March 2023
31 Mar 2023 by ReviewPro in Online Reputation Management Most hoteliers know that to encourage guest reviews is beneficial. But it’s not always easy. So, how can you get your guests to leave…
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An Introduction to the Metaverse for Hotels, Part 2

  • Clay Bassford1
  • 15 February 2023
In our first conversation about the Metaverse with Simone Puorto, one of the most prominent Web3 specialists for the hospitality and travel industry, Simone eloquently explained the true definition of…
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Use a Business Mindset: David Lund on Hotel Finance

  • Clay Bassford1
  • 8 February 2023
David Lund, a financial consultant for hotels, shares his thoughts on how hotels should approach hotel finance software and tools, and the role technology plays in daily operations, highlighting the…
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