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Colin Nagy

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Equinox Hotel New York Launches $1,700 per Night Sleep Lab with Neuroscientist Matthew Walker's Study Involvement

🛏 For $1,700 per night with a two-night minimum, Equinox Hotel New York offers a Sleep Lab experience in four Premier King rooms. These rooms feature an adaptive mattress, a contrast-therapy shower with temperatures as low as 46°F, and a bedside device for sleep assessment. Neuroscientist Matthew Walker, known for "Why We Sleep," collaborates on the sleep studies, contributing to Equinox Hotels' Data Vault. This initiative marks a significant step for Equinox Hotels, previously a one-hotel company for seven years.
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OMO Brand by Hoshino Resorts Competes with Japan's Business Hotels, Offering Affordable Lodging Since 2018 Launch

🏨 OMO, Hoshino Resorts' fourth brand, launched in 2018, targets the business hotel market in Japan, typically frequented by salarymen and budget-conscious business travellers. Known for its affordable rates compared to Hoshinoya's luxury offerings, OMO aims to provide a quality experience at a lower price. Hoshino Resorts, led by fourth-generation CEO Yoshiharu Hoshino, is renowned for its luxury flagship Hoshinoya, featuring properties in Karuizawa and Kyoto, symbolizing Japan's high-end, ceremonial hospitality.
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Growth in Ultra-Luxury Hotels Leads to Homogeneity and Loss of Diverse Social Interaction in Lobbies

🏨 The decline of dynamic city life is linked to the evolution of hotel lobbies, which once facilitated diverse interactions among people of various backgrounds. This vibrant mix is vanishing due to the rise of ultra-luxury hotels in the past decade. These establishments cater to a homogenous clientele, leading to a loss of the unique and spontaneous energy that characterized earlier 20th-century hotel scenes.
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Bernhard Bohnenberger Launches Discover Collection Aimed at Evolving Luxury Travel Beyond Traditional Experiences

🌏 Bernhard Bohnenberger, known as BB, recalls the early days of Six Senses when charging $1,000 a night seemed ambitious. Now, 30 years later, the same experience costs $5,000. In 2019, Six Senses was sold to IHG for $300 million. BB left shortly after and spent five years developing the Discover Collection, catering to luxury travelers seeking deeper, meaningful experiences like scuba diving with marine biologists.
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