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Guest Contributor

13 posts
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  • 3 min

Bottoms up: How a smart beverage program enhances the experience economy

  • Guest Contributor
  • 30 January 2026
🍸 U.S. tequila consumption dominates globally at 69%, with a 40% sales increase since the pandemic, driven by premiumization. Small-batch tequila offers hotels a chance to boost beverage programs with authentic, sustainable practices like waste minimization and agave byproduct usage. Crafting cocktails with such spirits allows premium pricing. Staff education on tequila production enhances guest experiences, creating lasting impressions and aligning with eco-friendly values. This approach emphasizes care and storytelling, elevating guest satisfaction.
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  • 4 min

Why the guest experience breaks before reaching the guest—and how to fix it

  • Guest Contributor
  • 30 January 2026
🏨 Guest experience in the hospitality industry is impacted by employee engagement and systemic factors. Gallup’s research highlights that organizations with high employee engagement see stronger profitability. The World Health Organization identifies burnout as a result of chronic workplace stress, affecting service quality and revenue opportunities. Cornell University research shows improved online reputation enhances revenue metrics like RevPAR. Effective team development must consider cognitive and emotional loads, ensuring systems support staff wellbeing for consistent guest experiences.
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  • 5 min

Great service in hospitality isn’t enough anymore. This is what guests want.

  • Guest Contributor
  • 29 January 2026
🛌 Hospitality is evolving beyond efficiency to prioritize human experiences. Lean staffing exposes flaws in operations, revealing that strong communication and leadership are crucial. Guests seek consistency in emotional experiences, not just mechanical precision. Leadership's role is evolving, focusing on emotional intelligence and sustainable practices. Hospitality isn't losing relevance; it's returning to fundamentals, highlighting presence over process. Consistency and connection in service foster guest loyalty and satisfaction. Presence is becoming the new luxury in hospitality.
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  • Monitor your blind spots: Is AI getting your hotel right? 

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    View Post
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    The visibility game just got serious for hoteliers

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