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Guest Contributor

24 posts
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  • 3 min

The Indiscriminate Home: Why hotels are the exemplar of hospitality

  • Guest Contributor
  • 12 December 2025
🏨 Hotels serve as temporary homes, offering refuge during disasters, hosting business deals, and accommodating families on vacation. In the U.S., extended-stay hotels now house those priced out of rentals, highlighting a housing gap. These spaces adapt for diverse guests, from executives to evacuees, providing a neutral, flexible environment. As remote work grows, hotels are evolving into future living prototypes—spaces for both triumph and despair. They embody adaptability, offering a familiar yet transient shelter.
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  • 3 min

The Indiscriminate Home: Why hotels are the exemplar of hospitality

  • Guest Contributor
  • 12 December 2025
🏨 Hotels serve as temporary homes for everyone, providing familiar amenities whether in a Marriott in Mumbai or a Hilton in Houston. In the U.S., extended-stay hotels now house those priced out of rentals, exemplifying the flexibility of hotels and exposing housing gaps. They host diverse guests, from business travelers to disaster evacuees, highlighting their adaptability as remote work changes living patterns. Hotels offer neutral spaces where personal stories unfold, ready to accommodate the next visitor.
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  • 3 min

Hotels are investing vast sums in AI and other tech. This human element is as crucial.

  • Guest Contributor
  • 7 December 2025
📈 Hotel industry performance in 2025 shows U.S. profitability dipped for the second year, with stagnant growth in Europe and Asia, and slight growth in the Middle East. Hotels need to adapt with technology and diverse clientele strategies to enhance revenue. Sales teams are shrinking globally due to increased direct online bookings. To achieve growth, investment in sales teams and technology is crucial for maintaining competitive advantage and resilience in fluctuating markets.
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  • 4 min

From first glance to full rooms: Winning travelers’ attention during peak season

  • Guest Contributor
  • 2 December 2025
📈 Travelers in the peak season consider six brands before booking. Hotels can boost demand by partnering with DMOs, offering direct bookings, and using incentives like digital prize wheels. For loyalty, optimize SEO and use centralized booking engines to enhance visibility. Franchise hotels should balance brand consistency and local character, leveraging GDS campaigns and group contracts. Effective channel strategy reduces reliance on single markets, enhancing long-term resilience by catering to diverse audiences.
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