LODGING Staff - 10 Minutes News for Hoteliers - Page 46

2 min

Extended Stay America Opens 104-Room Select Suites in Longview, Texas, Expanding to Nearly 200 Locations

🏨 In April 2026, Extended Stay America opened a new 104-room Select Suites in Longview, Texas, following comprehensive renovations. Located off Interstate 20, it caters to corporate demand with full kitchens and free WiFi. Developed by CenterPoint Hospitality, this launch expands the brand, now in nearly 200 locations since 2022. Longview's manufacturing and healthcare sectors make it a strategic market. Key local industries include Komatsu, Eastman Chemical, and Trinity Rail.

2 min

Hospitality Ventures Management Group's Elevate Completes $80M in Hotel Renovations, Including Castle Hotel by Marriott

🏨 Hospitality Ventures Management Group (HVMG) announced progress for Elevate Renovations + Development, highlighting key renovations. In 2021, Elevate completed a public space renovation at Castle Hotel, Autograph Collection by Marriott, and is handling five more projects. HVMG has managed over $80 million in hotel renovations and generated $500+ million in revenue over 25 years. Notable projects include renovation efforts at hotels in North Carolina, Georgia, Tennessee, and Minnesota, supporting comprehensive upgrades and adaptive reuse.

2 min

BWH Hotels Opens First @HOME by Best Western Property in the U.S. with Prime Hospitality in St. George, Utah

🏨 BWH Hotels opened the first @HOME by Best Western in the U.S. in St. George, Utah, partnering with Prime Hospitality. The four-story, 92-studio property features kitchens, workspaces, and social patios. Guests enjoy a pool, fitness center, and storage spaces. BWH plans to expand globally, with 34 hotels and 2,791 rooms by 2026, including a debut near Atlanta. This marks the fourth joint property with Prime Hospitality, enhancing their extended-stay portfolio.

2 min

Booking.com 2026 Report Reveals 74% of Travelers Consider Extreme Weather Risk in Trip Planning

🌍 Booking.com's 2026 Travel & Sustainability Report reveals that 74% of travelers consider extreme weather risks when choosing destinations and timing, with 31% canceling trips due to these risks. 26% experienced extreme weather in the last year, prompting shifts beyond traditional peak months. Notably, global searches for Slovenia, Norway, and Finland rose by over 27% during 2025's peak months. 40% of accommodations have adapted operations due to climate risks, impacting guest experiences and reviews.

2 min

Wyndham Hotels Opens 20th ECHO Suites Extended Stay in Bozeman, Expanding Portfolio to 45,000 Rooms Nationwide

🏨 Wyndham Hotels & Resorts opened its 20th ECHO Suites Extended Stay by Wyndham in Bozeman, Montana. In 2025, Wyndham added over 60 new extended-stay properties, expanding to 45,000 rooms. ECHO Suites hotels average 50,000 square feet, with 74% rentable space. More than 70% of stays are over seven nights, over half beyond 60 days. Wyndham aims for 300 contracts by 2027, with 300 hotels open or under construction by 2032, as industry growth continues.

2 min

G6 Hospitality Renews AHLA Membership to Advocate for Economy Hotel Franchise Owners and Anti-Trafficking Initiatives

🏨 G6 Hospitality rejoined the American Hotel & Lodging Association (AHLA) to advocate for economy hotels and franchise owners nationwide. The partnership focuses on protecting the hotel franchise model, advancing favorable tax policies, and addressing workforce and labor issues. G6 maintains its commitment to anti-human trafficking through the No Room for Trafficking campaign. Leadership from both organizations emphasized the importance of collaboration in strengthening the voice of independent hoteliers across the country.

2 min

Ivy Hospitality Completes Renovations at Two Marriott Properties Near Indianapolis Airport, Introducing Latest Designs

🏨 Indianapolis, Indiana—In April 2026, Ivy Hospitality completed renovations at two Marriott properties near Indianapolis International Airport: the 96-suite Residence Inn and 86-room Fairfield Inn & Suites. Managed by Ivy Hospitality, both hotels feature new prototype designs. The Residence Inn offers 479 sq ft of meeting space, while the Fairfield Inn features a communal farmhouse theme. Both provide access to key local attractions and business corridors. Renovations were completed by Northco Construction Management.

2 min

Choice Hotels Integrates AI Across Enterprise with AWS to Enhance Guest Experience and Franchisee Operations

💻 Choice Hotels International, headquartered in North Bethesda, Maryland, has partnered with Amazon Web Services (AWS) to integrate AI throughout its operations. This AI transformation enhances guest interactions and optimizes franchisee management and distribution channels. AgentCore, powered by AWS, facilitates automation and workflow optimization. Brian Kirkland, CIO, emphasized the strategic advantage gained from this endeavor, which benefits thousands of franchise properties by improving revenue management and guest experiences. AWS VP Rich Geraffo highlighted the scale of AI commitment.

1 min

AvantStay Expands Portfolio with Opening of 66-Room Boutique Hotel, The Mara Laguna Beach, in California

🏖 In April 2026, AvantStay expanded its portfolio by opening The Mara Laguna Beach, a 66-room boutique hotel in Laguna Beach, California. Situated in the Pearl District, just one block from the beach, the hotel features a rooftop terrace, pool, hot tub, and concierge services. It's AvantStay's ninth acquisition of a former Sonder property and offers convenient access to local attractions such as Woods Cove and Crescent Bay.

AHLA Foundation's FORWARD/26 Event in Atlanta Focuses on Advancing Women in Hospitality Leadership Roles

📈 Over April 26-27, 2026, Atlanta hosted the AHLA Foundation's FORWARD/26 event at Signia by Hilton. Over 1,000 professionals attended, focusing on leadership and influence in hospitality, particularly for women. The event featured 50+ speakers, including Bobbi Brown and Tiera Kennedy, and 20 breakout sessions such as "Empower Hour" and "Women Leaders on Hotel Ownership." The initiative aims to advance women in the industry through mentorship and community building.

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