LODGING Staff - 10 Minutes News for Hoteliers - Page 65

3 min

Operto Announces Launch of Operto ONE

💻 Operto launched Operto ONE in Vancouver, Canada, offering AI-driven support for independent hotels. This system features three AI teams for distribution, front of house, and back of house, with seven specialized agents to enhance hotel operations. The Distribution AI Team includes a GEO Consultant, Marketing Agent, and Direct Booking Assistant. The AI Hub underpins these operations, coordinating tasks and evaluations. CEO Tim Major emphasizes that Operto ONE enables continuous analysis and structured action across hotel functions.

1 min

Avion Hospitality Adds Pittsburgh Marriott North to Its Portfolio

🏨 Avion Hospitality expands into Pennsylvania with the management of the 298-room Pittsburgh Marriott North in Cranberry Township. This marks Avion's entry into its 15th state and its 40th hotel since 2022. Avion plans to enhance revenue, team development, and guest satisfaction. CEO Robert Burg highlights partnerships and growth. Highline Hospitality's Chuck Pomerantz supports Avion's operational approach, aligning with long-term strategies to optimize the hotel's potential.

2 min

voco Times Square — Broadway Opens

🏨 voco hotels, part of IHG Hotels & Resorts, debuted its largest property in the Americas with voco Times Square — Broadway in Midtown Manhattan, New York. This 32-story hotel features 419 guestrooms and is the third voco location in NYC. It boasts the only hotel rooftop in Times Square with panoramic views. voco aims for 200 hotels in 10 years, currently celebrating 100 worldwide, including recent openings in Florida, Ireland, Poland, and Vietnam.

Hampton by Hilton New Smyrna Beach Completes Renovation

🏖️ Hampton by Hilton New Smyrna Beach, Florida, completed renovations to its 112-room property, owned by Key International and managed by LBA Hospitality. Updated guestrooms and public spaces enhance the hotel's contemporary feel. Situated on Flagler Avenue, the hotel offers amenities like free WiFi, an outdoor pool, and flexible meeting space. The renovation aims to boost guest experiences and sustain long-term performance, aligning with New Smyrna Beach's growth potential as a premier coastal destination.

Ashford Hospitality Trust Provides Updates on Multiple Hotel Transactions

💰 Ashford Hospitality Trust plans to sell La Posada de Santa Fe Resort & Spa (157 rooms) for $57.5 million and Hilton St. Petersburg Bayfront (333 rooms) for $96 million, with both deals closing in March 2026. It recently sold two Embassy Suites hotels, totaling 300 rooms, for $27 million. These four sales will enhance cash flow by over $2 million annually and save $55.5 million in capital expenditures.

5 min

Accor Reports Full-Year 2025 Results

📈 Accor reported 2025 results showing a 4.2% RevPAR increase, EBITDA up 13% at $1,417,143, and adjusted EPS up 16%. In 2025, Accor opened 303 hotels, adding nearly 51,000 rooms, achieving a 3.7% net unit growth. Revenue rose to $6,653,286, with Luxury & Lifestyle revenue up 9.8%. The Americas, notably Brazil, saw an 11.7% RevPAR increase. Net profit was $529,988,375, and adjusted net profit was $594,928,938. The ENA region posted a 3.3% RevPAR increase.

2 min

Lighthouse Announces Launch of Revenue Agent

💻 Denver, Colorado—Lighthouse launched Revenue Agent, an AI tool for hotels, on February 2026. It uses 3 billion daily data points to optimize pricing, sales, marketing, and performance. Revenue Agent works 24/7, suggesting actions and analyzing market data, while learning from user strategy. Lighthouse aims for 10x efficiency. Future plans include AI agents for pricing, sales, marketing, and distribution, integrating into a single platform for coordinated optimization.

2 min

Mews Debuts New Brand Identity

💻 Mews, an Amsterdam-based company, introduced a new brand identity reflecting its growth with a unified operating system for the hospitality industry. Recently, Mews secured $300 million in Series D funding, reaching a $2.5 billion valuation. Over the past year, Mews accelerated SaaS gross profit growth by 55%, expanded to 15,000 properties across 85 countries, and supports over 132,000 monthly active hoteliers. The platform aims to enhance hotel efficiency by integrating guest, operational, and financial workflows.

Hunter Advisors Announces Sale of Two Embassy Suites Hotels in Texas

🏨 Hunter Advisors announced the sale of two Embassy Suites hotels: the 150-suite Embassy Suites by Hilton Austin Arboretum and the 150-suite Embassy Suites by Hilton Houston Near The Galleria. Both built in 1998, these six-story hotels were sold by Ashford Hospitality Trust to a Texas-based investor. The properties offer amenities like meeting spaces, restaurants, pools, and fitness centers. The transaction aligns with regional trends in acquiring institutional-quality hotels with potential for operational improvements.

SpringHill Suites by Marriott Ventura Oxnard Opens

🏨 DKN Hotels has opened the 121-suite SpringHill Suites by Marriott Ventura Oxnard in Oxnard, California, near The Collection RiverPark and 10 minutes from downtown. The hotel offers suites with furnishings by West Elm, a rooftop restaurant, Flora Loca Rooftop Cantina (opening Summer 2026), and amenities like free WiFi, breakfast, a fitness center, pool, and meeting spaces for up to 70 people. The opening aims to boost local economic vitality.

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