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Martijn Barten

110 posts
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  • 8 min

Discover The Latest Business Travel Trends Business Travelers Desire

  • Martijn Barten
  • 21 January 2025
Business travel is growing. As a result, hotels and others in the travel industry are looking to attract more business travelers, but to do so effectively, you need to know…
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  • 11 min

Discover The Latest Restaurant Technology Trends for 2025

  • Martijn Barten
  • 25 December 2024
A crucial part of running a successful restaurant involves investing in the best technology. However, to do this, you need to build an understanding of broader restaurant technology trends. In…
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  • 12 min

Hospitality Marketing Trends: 19 Must-Know Upcoming Trends for 2025

  • Martijn Barten
  • 25 December 2024
Adopting the right hospitality marketing strategy can be crucial for your business’s long-term success, helping you attract customers, optimize revenue, and build recognition and trust. Achieving this requires you to…
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  • 13 min

Important Restaurant Marketing Trends to Follow in 2025

  • Martijn Barten
  • 25 December 2024
Restaurant marketing is the main way that you will be able to reach new people, showcase your offerings, and attract more customers, but you will need to stay up-to-date with…
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  • 16 min

Hotel Trends: Discover The Latest Hotel Industry Trends for 2025!

  • Martijn Barten
  • 25 December 2024
Owners and marketers need to keep pace with the latest hotel trends because new technology, shifting social attitudes, demographic changes, and emerging economic realities fundamentally alter how hotels and their…
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Travel Trends: 26 Opportunities for the Travel Industry in 2025

  • Martijn Barten
  • 16 December 2024
Travel trends are the various behaviors, preferences, strategies and technologies that shape the travel industry. These trends can be the result of innovations, lifestyle factors and local or global events.…
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  • 17 min

Tourism Trends: The Latest Opportunities for The Tourism Industry of 2025

  • Martijn Barten
  • 15 December 2024
New trends and innovations continually disrupt industries, and the tourism industry is no exception. Keeping pace with these emerging tourism trends can help businesses stay competitive and cater to customers’…
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  • 8 min

Discover The Latest Digital Trends in the Hospitality Industry

  • Martijn Barten
  • 15 December 2024
In the internet age, with information freely available and customers able to compare hotels easily, those in the hospitality industry must keep up to date with the latest digital trends.…
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  • 12 min

Exploring the Difference Between a Hotel and Resort: Key Industry Insights

  • Martijn Barten
  • 15 December 2024
To understand the difference between a hotel and resort, you need to explore their core functions. Hotels primarily exist to provide accommodation and key amenities, whereas resorts serve as comprehensive…
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  • 10 min

Differences Between a Hotel and a Motel Clearly Explained

  • Martijn Barten
  • 15 December 2024
🏨 Hotels offer a wide range of services for longer stays, including business meeting spaces and multiple dining options, while motels provide utilitarian overnight accommodation for drivers. Key factors differentiating hotels from motels include location, design, service levels, target market, pricing strategy, technology, property management, and staff training. Hotels are typically multi-story and located in business districts or travel destinations, featuring extensive amenities and higher room rates. Motels focus on convenience, streamlined services, and competitive pricing. Hotels leverage advanced revenue management systems and invest in technological integration for guest profiling and service optimization. Hospitality professionals use these distinctions to specialize and meet guest expectations, which are crucial for success in the industry.
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