Winning the AI Era: How Hotels Can Break Free from OTA Dependence
💻 June 23, 2025: DirectBooker launches MCP, an AI-native integration layer for hotel data. 📅 DirectBooker competes with OTAs by aggregating direct hotel offers, aiming to support the 70% of travelers preferring direct bookings. 🌎 MCP allows AI to access comprehensive, real-time Availability, Rates, and Inventory (ARI) from hotels, unlike traditional OTAs. The system promises to transform traveler experience with personalized offers. DirectBooker plans to leverage MCP to become the default AI endpoint for travel searches.
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