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Swasti Sharma

196 posts

G6 Hospitality Launches G6 Marketplace for Streamlined Procurement Across Motel 6 and Studio 6 Franchise Network

  • Swasti Sharma
  • 27 March 2026
📰 G6 Hospitality, the parent company of Motel 6 and Studio 6, launched the G6 Marketplace to enhance procurement for U.S. and Canadian franchisees. Developed with StoreHippo, it centralizes procurement, improves inventory management, and ensures consistent pricing. Addressing fragmented supply chains and cost volatility, it eases operations for owners with a digital interface. CEO Sonal Sinha emphasizes its role in simplifying hotel operations, while StoreHippo CEO Rajiv Kumar Aggarwal highlights its efficiency and connectivity.
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  • 2 min

LXR Hotels & Resorts to Launch First Greek Property, Sandblu Santorini, on April 8, 2026

  • Swasti Sharma
  • 26 March 2026
🏨 Sandblu Santorini reopens on April 8, 2026, as LXR Hotels & Resorts’ first Greek property. Located above Kamari’s black-sand beach, it features 66 rooms, suites, and villas, with half having private pools. There are six dining outlets, including Nectar and Blu. The Wellness Collective offers yoga and wellness sessions, while Aurora Spa provides ESPA treatments. The hotel is part of Hilton Honors and LXR’s portfolio of nearly 40 properties. Conrad Hotels & Resorts will open in Greece soon.
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TPG Hotels & Resorts Completes Renovation of 166-Room voco College Station Aggieland in Texas

  • Swasti Sharma
  • 25 March 2026
📍 TPG Hotels & Resorts finalized the renovation of the 166-room voco College Station Aggieland, an IHG property in College Station, Texas. Positioned near Texas A&M University and Kyle Field, it caters to university events and nearby corporations. With over 75,000 students at Texas A&M, the market shows strong demand. The renovation includes new guestroom designs, an outdoor pool, fitness center, and Revelry Bistro and Bar. TPG Hotels & Resorts is based in Dallas, Texas.
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  • 2 min

Banyan Group Enters U.S. Market with 88 Luxury Residences in West Palm Beach, Partnering with Mast Capital

  • Swasti Sharma
  • 24 March 2026
🏠 Banyan Group enters the U.S. market with Banyan Tree Residences in West Palm Beach, featuring 88 luxury units, including penthouses. Collaborating with Mast Capital and Curated JCZM Development, the project involves OMA, Yabu Pushelberg, and Enzo Enea for design. Located downtown near CityPlace and Worth Avenue, amenities include a pool, wellness center, and exclusive access to 100+ global resorts. This marks a significant expansion for Banyan Group, highlighting West Palm Beach as a global residential destination.
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  • 2 min

Sofitel Launches First Branded Residences Project in Argentina with 43-Floor Complex in Buenos Aires Madero

  • Swasti Sharma
  • 24 March 2026
🏠 Sofitel, in collaboration with Northbaires, is launching its first branded residential project in Argentina, the Sofitel Residences Buenos Aires Madero, expected by 2030. Located in Puerto Madero's Dique four, the development will feature 43 floors, 188 apartments, and 343 parking spaces. As Sofitel's third global residential project, it offers high-standard residences, blending French and local cultures, with luxury services. Accor One Living supports the project, enhancing the ultra-exclusive real estate market in Argentina.
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  • 1 min

Capstone Hotel Management and Marsden Group Merge, Forming New Zealand's Largest Locally Owned Hotel Platform with 45 Properties

  • Swasti Sharma
  • 24 March 2026
🏨 Capstone Hotel Management and Marsden Group merged to form New Zealand's largest locally owned hotel management platform, overseeing 40+ properties nationwide. The merger combines Capstone’s management services with Marsden’s capital strength, managing five brands including Ramada and Wyndham. The new entity has 45 properties and 2,500+ rooms. Sajad Bassam was appointed CEO, while Clare Davies remains COO and board member. The focus is on strategic growth through acquisitions and partnerships.
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COTERIE Collection to Launch First Hotel, LENSCAPE Coterie, in Porto with 41 Rooms by 2026

  • Swasti Sharma
  • 24 March 2026
🏨 In 2026, the COTERIE Collection will launch the LENSCAPE Coterie boutique hotel in Porto, near the Fernandina Wall. Founded by João Pedro Tavares and Ingrid Koeck, it will feature 41 rooms with an additional 11 planned. Designed by Christian Haas, the hotel includes a garden, heated pool, and spa. The Italian restaurant, Cucina di Toscani, is advised by Michelin-starred chef Vitor Matos and executed by Carlos Marques. Photography by Luís Espinheira and Inês Silva Sá enhances the design.
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  • 2 min

Capella Hotels and Resorts Opens First Japan Location with Capella Kyoto in Historic Miyagawa-cho District

  • Swasti Sharma
  • 23 March 2026
📍 Capella Kyoto opens in the Miyagawa-cho kagai district, Kyoto, Japan, marking Capella Hotels' first Japanese venture. The 89-room hotel, designed by Kengo Kuma & Associates, is near Kenninji temple. The development includes the Miyagawa-cho Kaburenjo Theatre and community center. Dining is highlighted by SoNoMa by SingleThread, partnered with the three-Michelin-starred Sonoma restaurant. Bookings begin March 22, 2026, with opening packages offering JPY 10,000-20,000 hotel credits.
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  • 2 min

Vinarosa Resort & Spa Joins Preferred Hotels & Resorts’ Lifestyle Collection in Sonoma County's Russian River Valley

  • Swasti Sharma
  • 23 March 2026
🏨 Vinarosa Resort & Spa joins Preferred Hotels & Resorts’ Lifestyle Collection. Located in Sonoma County’s Russian River Valley, it features 78 rooms and suites on a 92-acre property. Guests enjoy private patios, fireplaces, and vineyard views. Amenities include a spa, outdoor pool, and dining venues like John Ash restaurant. Owned by Ensemble, the resort offers I Prefer loyalty benefits. Executive VP Kristi Allen highlights its blend of sophistication and wine country charm.
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  • 1 min

Avion Hospitality to Manage Hilton DFW Lakes, Expanding Portfolio to 40 Hotels Nationwide

  • Swasti Sharma
  • 23 March 2026
🏨 Avion Hospitality will manage the Hilton DFW Lakes Executive Conference Center in Grapevine, Texas, expanding their portfolio to 40 hotels. Recently acquired by Highline Hospitality, the 397-room hotel is near Dallas/Fort Worth International Airport and offers over 60,000 square feet of meeting space. This strategic move enhances Avion's presence in the Dallas–Fort Worth metroplex, leveraging the area's business travel demand and connectivity.
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