Freitag Celebrates 20 Years of Innovative Flagship Store in Zurich Built with Shipping Containers
📦 Twenty years ago, Freitag opened its flagship store in Zurich using 19 shipping containers, forming "Zurich's smallest skyscraper." Located 150m from the original bag factory, it became a design icon featured globally, including a 2006 magazine issue. The store, initially a temporary structure, gained permanent status in 2014. A 2019 overhaul and recent photovoltaic upgrades highlight sustainability efforts. An exhibition, "A Second Life," currently showcases Freitag’s role in the circular economy.
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