Innovation

🏠 In late 2024, Hospitable introduced the Abandoned Bookings feature, recovering over $3.1 million USD (£2.26 million) in direct booking revenue for property managers. The feature addresses the common practice of ignoring hesitant guests at checkout, a costly oversight. CEO Pierre-Camille Hamana emphasizes that follow-ups can convert these abandoned bookings, similar to reminders in other online purchases. This highlights a structural gap in direct booking funnels, where meaningful demand is often overlooked.

🚀 TripWorks secured $6 million in Series A funding led by Spring Mountain Capital to enhance its AI and business intelligence capabilities for tour and activity operators. The investment aims to expand product, engineering, and customer success teams, and enter new markets. Industry stats reveal 50% operator dissatisfaction with current platforms, while 20% prioritize upgrades, and 94% report positive AI results. CEO Aaron Fessler envisions AI as essential infrastructure, positioning TripWorks as a future leader.

🏨 Kenshō Paros, under construction in Paros, faced challenges marketing without visuals. Panadvert overcame this by using proprietary AI, trained on 1,800 videos and 230,000 photos, to transform static 3D renders into dynamic content. AI-enhanced images included digital human models and a one-minute cinematic teaser with original music. Post-production utilized DaVinci Resolve and Luma AI (Ray3). This innovative approach boosts early demand, eliminating pre-opening marketing barriers.

📊 Hotels in 2026 leverage data for real-time decision-making and growth. Data-driven strategies enhance segmentation, pricing, and forecasting. Properties using real-time segmentation see up to a 25% boost in marketing efficiency. Dynamic pricing, updating multiple times daily, optimizes revenue. Forecasting tools adapt to new signals for proactive management. A holistic data strategy, with tools like Customer Data Platforms, ensures seamless data integration, supporting better decision-making and increased profitability.

🛌 In 2026, hotels are focusing on practical tech designs, prioritizing wireless charging and accessible power outlets over outdated USB ports. Fast, reliable Wi-Fi, described as essential, should be free. Yotel New York Times Square offers automation through self-service kiosks and a robotic luggage system, Yobot, streamlining check-in and luggage storage. Manager Jorge Tito emphasizes respecting guests' time. The Mosser is another example, offering simplicity and tech-friendly amenities for conference attendees in San Francisco.

📱 Sunborn London's operational efficiency improved with automated, real-time updates for Front Office, F&B, and Housekeeping. Guests now enjoy online check-in, Digital Dine ordering, and personalized service, enhancing their experience. The seamless system rollout by Shiji included responsive support and reduced training time with familiar interfaces. Payment processing is secure and PCI-DSS compliant, involving encrypted transactions and fraud controls. Unified systems ensure data consistency, reduced errors, and effective cross-department communication.

💻 Turneo launched Neo, an AI platform specifically for hotels, on January 2026. It's trained on thousands of hotel guest interactions, supports 95+ languages, and deploys in one day with no technical staff. Neo automates over 80% of hotel requests, integrates with hotel systems for full control over guest interactions, and enhances guest satisfaction by providing instant responses. Founded in 2022 by Matija Marijan and Fran Kauzlaric, Turneo's platform addresses hospitality's unique challenges.

🌎 In 2026, EU Tourism Day in Brussels highlighted AI's impact on travel behavior. With 39% of travelers using AI for planning trips—58% of Millennials and 45% of Gen Z—AI is becoming the primary interface. 41% trust AI over friends for recommendations. Europe, with its rich but fragmented tourism offer, faces challenges in digitization. The shift requires machine-readable data to compete in an AI-driven market. AI governance and strategic data use are essential for sustainable tourism growth.