Is your hotel distribution model ready for 2030?
📈 Hotels, by 2030, must embrace AI-Native, API-first models to stay visible in AI-driven travel systems. Key strategies include investing in Unified Data Architecture for real-time data via robust APIs, leveraging loyalty programs as algorithmic currency, and strengthening direct booking channels to reduce OTA reliance. Speed, data completeness, and strategic control are crucial to avoid the "AI Transaction Tax" and maintain market control. The transformation is essential for competitive advantage in the evolving hospitality landscape.
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