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10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
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Innovation

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  • 3 min

Orient Express and Chantiers de l’Atlantique celebrate a defining moment in the story of Orient Express Sailing Yachts: the keel laying of Orient Express Olympian, the brand’s second sailing yacht

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  • 21 November 2025
🚢 In Saint-Nazaire, France, the keel for Orient Express Olympian was laid at Chantiers de l'Atlantique, marking the start of its construction. The yacht will be 220 meters long, featuring 17 sections and utilizing SolidSail technology. It will be powered by 4,500m² sails and LNG engines, with delivery slated for spring 2027. Meanwhile, Orient Express Corinthian begins sea trials in December, with its Mediterranean voyage set for May 2026. Reservations for 2026 and 2027 are now open.
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  • 2 min

Reducing Multi-Hazard Risks in Tourism

  • HOTREC European Hospitality
  • 21 November 2025
📈 Europe faces increasing tourism disruptions due to climate extremes like floods and heatwaves. The Horizon MYRIAD-EU project, notably supported by HOTREC, promotes a multi-risk resilience framework, aligning with the EU Green Deal. Key strategies include mapping interdependencies across sectors and adopting dynamic scenario-based modelling. Policy recommendations urge integrating MYRIAD-EU’s framework into tourism planning and enhancing public-private cooperation with incentives. A call to action emphasizes proactive, customized crisis management to safeguard tourism ecosystems.
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  • 2 min

Sabre’s new ‘game-changing’ airline solution

  • Travel Weekly Group Ltd
  • 21 November 2025
💻 Global travel tech firm, Sabre, unveiled SabreMosaic Concierge IQ, an AI-driven chat solution aiding travel plans, bookings, and management. Featuring LLM AI, it offers personalized packages, loyalty integration, and seamless itinerary management. Virgin Australia is the first adopter. Concierge IQ enhances customer experiences through fast, accurate responses and real-time data analysis. According to Garry Wiseman, Sabre's Chief Product & Technology Officer, it revolutionizes travel retailing, increasing loyalty and conversions.
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  • 2 min

Data Appeal rolls out agentic management tool

  • Travel Weekly Group Ltd
  • 21 November 2025
📈 The Data Appeal Company has launched a revolutionary management tool for Destination Management Organisations (DMOs), tourism boards, and travel authorities, addressing the challenge of processing vast tourism data. It integrates geo-referenced, behavioral, and sentiment indicators and is supported by hundreds of datasets. Unlike generic AI solutions, it delivers context-specific insights and actionable recommendations, enabling faster and smarter decisions. The tool simplifies operations by replacing multiple dashboards, empowering teams to focus on strategic decisions.
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  • 2 min

My Booking Rewards to launch…

  • Travel Weekly Group Ltd
  • 21 November 2025
💸 Verified My Booking Rewards agents will access MyAgentRates.com in early 2026, an exclusive B2B platform for FAM trips at discounted rates. Targeting UK and Ireland agents, it extends MyBookingRewards.com, connecting 150,000 agents with suppliers. Preferred partners include Royalton Hotels & Resorts and Temptation Resorts. The platform offers API connectivity for real-time bookings. In the past year, MBR generated $1.3 billion in supplier revenue and awarded $4 million in agent rewards.
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  • 1 min

Booking.com unveils Black Friday deals with up to 40% off

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  • 21 November 2025
🗺 Nov 21, 2025: Booking.com launches its largest-ever Black Friday promotion, offering discounts across six categories: accommodations, flights, car rentals, attractions, airport transfers, and cruises. With travel costs expected to rise in 2026, the campaign provides flexible options like free cancellation and book now, pay later. Emphasizing restorative travel, especially among Gen Z, and leveraging AI tools, the deals encourage early planning for trips through December 2026.
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AI and automation in hospitality: the reality beyond the hype

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  • 21 November 2025
💻 Nov 21, 2025, a study by h2c GmbH surveyed 189 participants from 171 hotel chains globally, revealing 78% of hotels use AI, with 89% planning further adoption. Key areas of AI application include business intelligence, digital marketing, and chatbots. Challenges such as strategy clarity, skills shortages, and trust gaps hinder broader AI use. The focus is shifting to robotic process automation. Success depends on integrating AI into workflows and aligning with service values.
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Google clarifies its agentic AI booking strategy

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  • 21 November 2025
💻 Nov 21, 2025, Google announced its new AI tool for flights and hotels, emphasizing partnerships with OTAs and hotels. Google clarified it won't become an OTA or manage transactions. The AI tool, developed with major OTAs and hotel groups, faces challenges like dynamic pricing and aims for user-first results. Industry concerns arise as AI-driven booking impacts website traffic and OTA stocks. 2026 is crucial for assessing traveler trust in AI booking and partner adaptability.
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Social media’s growing role in travel discovery

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  • 21 November 2025
🌍 Nov 21, 2025, at The Phocuswright Conference, leaders from TikTok, Reddit, and YouTube discussed how travelers increasingly rely on social media for inspiration and booking. 67% of TikTok users prioritize peer recommendations. Despite AI content's rise, human-authored advice retains trust. Reddit counters AI with genuine community insights. Platforms like YouTube and TikTok adapt strategies to balance AI and authenticity, expanding influence beyond inspiration into planning and booking phases.
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  • 2 min

Is your hotel website leveraging its highest converting ad placement?

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  • 20 November 2025
📸 Hotel websites leverage hero images on their homepage as the most-clicked call-to-action element, crucial for promotional messaging. Tambourine's native personalization tools enable dynamic content changes, such as tailored offers based on visitor intent. For example, low-intent visitors from a Facebook ad might see a “Stay Two Nights, Get One Free” package, while high-intent visitors might skip promotions. Personalization enhances the hero's impact, making it a targeted ad placement.
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