Klook expands social commerce with new TikTok integration
📱 Klook integrated booking on TikTok for travel attractions on Aug 22, 2024, in Southeast Asia and Japan, capitalizing on social media as a travel inspiration source. Marcus Yong, Klook’s VP of Global Marketing, emphasizes a social-first strategy. Klook has grown notably in Taiwan, Australia, and the U.S., leading to the expansion of their Kreator program, which has over 20,000 Kreators in 16 markets since launching in 2023.
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