Market Trends - 10 Minutes News for Hoteliers - Page 27

2 min

Making the Most of Space: From Multiuse Lobbies to Oversized Fitness Centers

🏨 Hotel designers are embracing multifunctional spaces to cater to bleisure needs. Molly Forman from //3877 notes evolving lobbies now blend work, socializing, and relaxation, with work functions moving to lobby co-working areas. At The Talbott in Chicago, the lobby transforms into intimate spaces. The AC Hotel Arlington in Virginia features a fitness center over double the size required by Marriott, aiming to attract high-profile guests. Flexibility and revenue drive these design trends across brands and locations.

4 min

Minor Hotels Travel Trends Report Reveals Optimism and Travellers’ Search for Connection in 2026

🗺️ Released by Minor Hotels, the 2026 Travel Trends Report highlights key insights: 94% of respondents plan to maintain or increase travel, with 47% boosting budgets. Luxury travelers, at 61%, are nearly twice as likely to travel more. Quality time is a priority for 86%, planning leisure with companions. Authentic experiences and sustainability influence choices, with 47% considering a hotel's eco-record. Emerging tech like AI chatbots now assist 12% in planning.

Analyze More, Faster. LodgIQ Launches its Winter 2025/2026 Game-Changing Updates

📊 LodgIQ announced a major platform update for Winter 2025/2026, enhancing analytics and integration capabilities. New tools include Advanced Pickup Analytics and Next-Generation PMS Integrations, allowing hotels to manage reservations in real-time for over 550 hotels. The platform supports multi-property operations and automates manual tasks, fostering strategic revenue management. Key executives, Vincent Ramelli and Sougata Chatterjee, emphasize the drive for innovation and efficiency. LodgIQ is based in Silicon Valley, New York City, and Bangalore.

3 min

How tech-enhanced stargazing is becoming the next premium hotel amenity

🔭 In 2025, 62% of travelers plan stargazing trips, positioning it as a top trend in luxury hospitality. Last year, Chez Bruno in Provence, France, introduced a smart telescope, boosting guest experiences and revenue. Locations from Fiji to Yosemite are adopting this trend, offering unique celestial activities. Hotels use smart telescopes for effortless stargazing, enhancing guest engagement and social media appeal. Astrotourism could soon rival traditional hospitality offerings, offering a new competitive edge in an evolving industry.

3 min

2026 Trends: Inside the Human Centric Hotel – What Travelers Want and How to Adapt

🛅 Hotel trends in 2026 showcase a shift toward AI-integrated, personalized guest experiences with 63% of travelers willing to pay extra for specific room features. The rise of "Whycation" sees 77% enjoying grocery shopping abroad. Generative Engine Optimization (GEO) supersedes traditional SEO, while coffee culture dominates with a 54% rise in tour bookings. 76% seek skill-based travel, and the food industry trends toward authentic, functional options. Over three-quarters of marketers favor micro-influencers over celebrities for impact.

In October, the French hotel market rekindles momentum but remains under pressure

🏨 Paris, October: The French hotel industry saw slight growth, mainly driven by Paris and high-end segments. Despite regional improvements, Île-de-France outside Paris remains weak. Business travel is sporadic, yet major events boost select destinations.

6 min

Big shifts in global planner sourcing for meetings and events

📅 Surveying 1,650 planners globally, Cvent highlights 2026 trends. Only 70% foresee growth in in-person events (down from 90%). AI usage rises, with 75% leveraging it for venue selection and data analysis. Event costs are expected to increase by up to 20%. Planners spend 6-10 hours on tech for each event. 96% use online RFP tools. Transparency, flexible venues, and strong vendor relationships are essential amid staffing challenges, as planners prioritize unique, engaging experiences.

3 min

International Tourist Arrivals up 5% in the First Nine Months of 2025

🗺️ International tourist arrivals grew by 5% from January to September 2025 compared to 2024, reaching over 1.1 billion. Africa led with a 10% increase, while Europe hosted 625 million tourists, a 4% rise. Asia and the Pacific saw an 8% growth. Brazil experienced a 45% surge, and international air traffic rose by 7%. Despite high inflation and geopolitical tensions, visitor spending remained robust, with Japan and Egypt reporting significant increases in tourism receipts.

1 min

E-Magazine Issue #13

🍴 Saladplate, the official hub for Hospitality, Food, and Beverage under Informa Markets, delivers weekly news updates, a monthly newsletter, and a bi-monthly e-magazine. The platform connects users with over 10,000 brands and provides event info from 35+ international trade events.

2 min

Surge in Christmas demand for European cities

📅 Paris and London have seen hotel bookings for the Christmas period increase by 22% and 31%, respectively, according to RateGain's data. Spanish cities Madrid and Barcelona experienced growth of 75% and 46%, while Rome and Warsaw saw increases of 49% and 51%. The data covers stays booked from December 20 to January 4. International arrivals rose 42%, with long-haul destinations down by 62%. Travelers are booking nearly three months ahead, with longer stays being popular.

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