NewcrestImage Acquires 174-Room Luxury Hotel Zags in Portland, Oregon, Expanding Geographic and Segment Diversity
🏨 NewcrestImage acquired The Hotel Zags in downtown Portland, Oregon, featuring 174 guestrooms, now managed in-house. Located in Portland's Cultural District, the hotel was renovated and rebranded in 2019. Amenities include a restaurant, PLS on Sixth, 2,700 sq ft of event space, and a retro game arcade. Attractions like Pioneer Place and the world's largest independent bookstore are nearby. This acquisition aligns with NewcrestImage's growth strategy, adding geographic and segment diversification.
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