As U.S. hotel deals struggle, European transactions hit high: report
🏨 European hotel deal volumes hit $24.3 billion in 2024, up 37% from the previous year, with the U.K. leading at $8.5 billion in transactions. The second half of 2024 saw $11.3 billion in deals, and the U.K., Spain, and France comprised 59% of the total at $14.3 billion. The U.K. saw a 197% increase in transaction volume from 2023, with significant growth also seen in Greece (+294%), Norway (+248%), and Ireland (+218%). London was the top city with $4.4 billion in deals. Private capital made up 45% of transactions, a 45% increase from the previous year, while institutional investments represented 39%, and public finance grew 352% to 13%. Luxury and upper-upscale properties accounted for 42% of the total volume.
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