Why is a PMS often underutilized?
The PMS or Property Management Software is at the heart of a hotel’s operations due to its multiple functionalities. More often than not, the PMS is not used to its…
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What you missed in the latest Airbnb update that will impact you
Everyone should have already heard about the latest big update from Airbnb but almost no one seems to have caught the subtext, already in full swing, that might really work…
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How to use digitalisation to combat labour shortage in the hotel industry
As you likely know better than anyone, the hotel industry is facing a major labour shortage. The French newspaper Le Point has revealed that in the 2022 summer season, the…
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How to increase your hotel’s direct bookings
In the hotel industry we often hear about “direct booking”, but what does it really entail? A direct booking is a booking made directly through the hotel, either via its…
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What is the ADR and how to increase it?
There are plenty of indicators in the hospitality industry and they ought to be mastered by those working in that industry. Those KPIs are important and allow a hotel to…
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Why customer reviews matter
With our use of the Internet and the rise of new technologies, online social engagement has increased tenfold, particularly with customer reviews. Digital word of mouth is growing and several…
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Types of Hotel Guests and Their Needs
Hospitality is one of the industries experiencing noticeable growth globally. Think of that five-star hotel you enjoy spending your holidays and meeting at. What keeps you returning to the same…
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How to Improve Guest Engagement in Hotels?
There has been expeditious growth in the hotel industry over the past years. Many hotel owners and managers are devising new marketing strategies to ensure they remain profitable and viable…
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3 misconceptions about Property Management Software
As hoteliers or people familiar with the hotel industry, you probably use a Property Management Software on a daily basis. Indeed, a PMS is now essential to optimize a hotel’s…
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What are the benefits of responsible tourism?
Responsible tourism is tourism that respects the tourism destination’s environment, community, and culture. It aims to correct the adverse effects caused by irresponsible mass tourism. This type of tourism aims…
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