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Revenue Management

348 posts

Hotel revenue management news: pricing, distribution and strategies to optimise hotel performance and RevPAR.

Magazine cover with the title 'Win the Match That Counts' and a rising yellow line chart on a dark blue background.
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  • 3 min

Hotel Industry Revenue Growth of 19% Since 2019 Offset by Rising Costs, Emphasizing Profit Over RevPAR

  • 10minhotel.com
  • 17 July 2026
💰 Spain vs. Argentina marks the finale of a series on pricing strategies. Key takeaway: focus on profit, not just revenue. Since 2019, the industry's revenue per room rose 19%, but costs surged 25%. Up to 40% of revenue growth now comes from non-room sources like food and events. RevPAR can mislead if acquisition costs outweigh gains. To succeed, score what you keep, considering total guest spend, akin to goals in football. Aim for profit, not just revenue.
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  • 3 min

Huset, World's Northernmost Fine Dining Restaurant in Svalbard, Transformed by Snøhetta with Arctic-Inspired Design

  • 10minhotel.com
  • 17 July 2026
🍴 In Longyearbyen, Svalbard, Huset is the world’s northernmost fine dining restaurant, originally built in 1951. It features a 14-course Arctic tasting menu and a wine cellar with over 1,000 titles. Recently transformed by Snøhetta, the interior blends stained oak and Swedish pine. Head chef Alberto Lozano emphasizes local ingredients and Nordic preservation techniques, offering dishes like Reindeer charcuterie and Ptarmigan pâté.
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Minor Hotels Reports 143% Surge in Middle East Bookings, Driven by Strong International and Domestic Demand

  • Corina Duma
  • 8 July 2026
📅 Minor Hotels saw a 143% rise in Middle East bookings in late June, mainly for Q3 2026. International demand from the UK, Germany, and Russia surged by 575%. The ADR for Q3 is up 17.1% year-on-year. Room revenues during Eid Al Adha increased by 23% compared to 2025. The group, with 26 properties, is expanding with seven new locations in the UAE’s Sharjah Collection, reflecting strong regional tourism prospects.
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U.S. Hotel Industry Reports Strong Growth: Miami ADR Up 51.1%, San Diego Occupancy Reaches 91.9%

  • 10minhotel.com
  • 3 July 2026
🏨 21-27 June 2026: Miami hotel ADR surged 51.1% to $267.87 and RevPAR rose 51.6% to $196.87, aided by three World Cup matches. Occupancy slightly increased by 0.3% to 73.5%. San Diego's occupancy jumped 13.1% to 91.9%, driven by the 2026 BIO International Convention. San Francisco, hosting two World Cup matches, saw occupancy rise 10.9% to 82.5% and RevPAR surge 40.7% to $211.19. CoStar’s data includes 94,000 properties and 12 million rooms globally.
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Paris Hotels Achieve 99% Occupancy and Over €1,000 ADR During Fashion Week Without Price Cuts

  • m.carisetti
  • 1 July 2026
🏨 In June, Paris hotels grappled with 30-40% vacancy eight days before Fashion Week. A surge in last-minute American visitors led to 99% occupancy, achieving an average daily rate over €1,000. Laurent Taïeb's Madame Rêve penthouse, at 45% occupancy in its first year, added €12 to the average daily rate. The hotel’s restaurant needed rebranding from Italian to French cuisine. Revenue management and holding price integrity remain crucial, with AI anticipated to enhance last-minute booking strategies.
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Marriott Launches Day Use Rooms in Select London Hotels to Cater to Hybrid Workers and Business Travelers

  • 10minhotel.com
  • 29 June 2026
🏨 Selected Marriott hotels in London are offering day use rooms, catering to hybrid workers, commuters, and travelers needing a quiet space. This option enhances daytime inventory use, generating additional revenue. Guests access rooms, Wi-Fi, and private bathrooms in central London locations such as County Hall, Kensington, Maida Vale, Marble Arch, and Regent’s Park. Anne Legrand, Area General Manager, highlighted the shift in guest needs for privacy and workspaces over traditional overnight stays.
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Hotel Industry Shifts Focus from RevPAR to Profit Benchmarking Amid Rising Costs and Complex Operating Structures

  • 10minhotel.com
  • 29 June 2026
💸 In Q1 2026, UK hotels saw a 2% increase in TRevPAR, yet payroll costs rose nearly twice as fast, pressuring margins. RevPAR, the prevalent revenue metric, often fails to account for profitability variances, especially in full-service hotels. Profitability depends on labor cost ratios, F&B margins, distribution costs, and other expenses. Revenue benchmarking measures occupancy, ADR, and RevPAR against competitors, while profit benchmarking focuses on profitability, costs, margins, and GOPPAR. RevPAR and GOPPAR serve distinct but crucial roles.
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RevPAR Performance No Longer Guarantees Profitability as Hotel Costs Increase, Pressuring GOPPAR Across Markets

  • 28 June 2026
📈 In the hotel industry, the RevPAR-profit link is weakening, as costs like labor and distribution remain high. GOPPAR is under pressure despite steady revenue. Decisions should focus on profitability, not just occupancy. Hotels must evaluate channel costs, operational demands, and booking value to optimize profit. Better trade-offs, not just high RevPAR, will determine success. Unified decision-making across revenue, marketing, and operations is crucial for aligning profitability strategies.
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Dynamic Pricing and Segmentation Critical for Effective Resort Revenue Management Amid Complex Demand Factors

  • b.courtin
  • 26 June 2026
🏠 Resorts face complex revenue management challenges, influenced by guest types, seasonality, and distribution strategies. Traditional pricing metrics, like nightly rates, fall short in assessing total guest value. Per-person pricing and dynamic supplements are vital, but many resorts lack the technology to manage these effectively, relying on manual updates across systems. Enhanced forecasting and segmentation can improve profitability and decision-making, focusing on total guest value rather than occupancy or ADR alone.
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U.S. Hotel Sector Shows Strong RevPAR Growth, Averaging 4.9% Increase by June 13, 2023, According to STR/CoStar.

  • 10minhotel.com
  • 26 June 2026
📈 U.S. hotel sector gains momentum with weekly RevPAR growth averaging 4.0% year-to-date through May, exceeding 5.0% recently. National RevPAR increased by 4.9% in the 28-day period ending June 13. A 3.0% RevPAR growth is forecasted for 2026. Travel trends, including more domestic trips due to international conflicts, boost growth. Key factors include favorable convention calendars, demand surge in Minneapolis, and Bay Area's A.I. rebound. Oil prices may ease with Middle East ceasefire talks.
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