5 tips to building a casino revenue management strategy | Duetto
🂱 Nevin Reed, Senior Director of Casino Services, emphasizes the importance of a casino-centric revenue management strategy, including technology for analyzing supply, demand, worth data, and total profit. Key strategies involve segmentation, forecasting, open pricing, leveraging loyalty programs, and dynamic reinvestment to optimize each booking and maximize revenue. Casinos can increase profitability by adjusting offers for various customer segments and dynamically customizing rates based on total customer value, ultimately enhancing the guest experience.
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