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Hotel Revenue Management News - 10 Minutes News for Hoteliers

Hotel Revenue Management News

Hotel revenue management, all in one place. This hub gathers the latest news, strategies and technology around pricing, forecasting and demand for hotels, curated by 10 Minutes News from trusted sources. A fast way to stay sharp on the discipline that drives hotel profit.

  • Beyond the Budget: Building a Smarter Business Plan for 2027

    Beyond the Budget: Building a Smarter Business Plan for 2027

    18 August 2026

    It is that time of year when many of us in the hospitality industry begin formalizing our business plans for the coming year. While the budget is an important part of the process, it should never be developed in isolation. At Newport Hospitality Group, our annual business plan consists of three primary elements: a capital plan, a commercial strategy, and an operating budget. Each requires a different discipline, but aligning all three is crucial to developing a meaningful roadmap for…

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  • Meyer Jabara Hotels Now Managing First University Hotel

    Meyer Jabara Hotels Now Managing First University Hotel

    18 August 2026

    [Danbury, Conn., August 18, 2026] — Meyer Jabara Hotels , an award-winning hotel ownership and management company, today announced that it has been selected to manage the Reitz Union Hotel, a distinctive boutique hotel located within the Reitz Union Student Center on the campus of the University of Florida. This is the first university hotel to operate under the MJH umbrella. “This partnership represents a defining moment for Meyer Jabara Hotels,” said Justin Jabara, President of Meyer Jabara Hotels. “The…

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  • Your Hotel Forecast Was Right. The Month Still Missed.

    Your Hotel Forecast Was Right. The Month Still Missed.

    18 August 2026

    This article was written by Demand Calendar. Click here to read the original article Hotel forecasting gets judged on one thing: how close the number lands to actuals. Almost nobody measures the second half of the job: whether the forecast changed a single decision before the month closed. The gap between the two is where revenue managers lose money they have already found. What follows is a measurement you can run on your own numbers, an explanation for why so…

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  • VIETJET QAZAQSTAN Strengthens Market Position with AirGain’s Competitive Fare Intelligence

    VIETJET QAZAQSTAN Strengthens Market Position with AirGain’s Competitive Fare Intelligence

    18 August 2026

    India, 18th August 2026: RateGain Travel Technologies Limited (NSE: RATEGAIN), a global provider of AI-powered technology solutions for the hospitality and travel industry, today announced that VIETJET QAZAQSTAN has selected AirGain, RateGain’s advanced airfare pricing intelligence platform, to gain real-time competitive insights and enhance its pricing strategy across key routes. As VIETJET QAZAQSTAN builds its […] The post VIETJET QAZAQSTAN Strengthens Market Position with AirGain’s Competitive Fare Intelligence appeared first on RateGain.

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  • The hotel franchise agreement helped build an industry. Is it still equitable?

    The hotel franchise agreement helped build an industry. Is it still equitable?

    18 August 2026

    This article was written by HotelsMag. Click here to read the original article Around 12%. That’s the percentage of room revenue a hotel franchisee typically will pay a franchisor for the right to use their name and likeness and all the accouterments that come with it.   Is the price worth it?  It is one question facing hotel owners, who, jostled by needling and expanding expense lines that have made it much more difficult to operate a property profitably, are…

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  • New Podcast: Oliver Green breaks down 5 practical things you can do right now to improve your business with a $20 Claude account

    New Podcast: Oliver Green breaks down 5 practical things you can do right now to improve your business with a $20 Claude account

    17 August 2026

    What can a tour operator actually do with AI right now — not in five years, not in theory, but today?

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  • You Own the Resort but Not Its Guests, Gen Z Finds Hotels Through Influencers Not Search, Your Five Hotel AIs Have Never Met Each Other

    You Own the Resort but Not Its Guests, Gen Z Finds Hotels Through Influencers Not Search, Your Five Hotel AIs Have Never Met Each Other

    17 August 2026

    The week opens with two hospitality.today pieces that form the logical sequel to Friday’s AI pricing extraction argument. Friday established that AI agents are marking up room prices using guest data while hotels receive only their listed rate. Today the same authors ask the prior question: even when the guest completes a stay, who owns that relationship? The answer, systematically, is not the hotel. Alongside that, Are Morch names a failure mode that has been building quietly as AI adoption…

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  • Motel One Appoints Jérôme Lassara as Head of Development for Southern Europe, Targeting Italy, Spain, and Portugal

    Motel One Appoints Jérôme Lassara as Head of Development for Southern Europe, Targeting Italy, Spain, and Portugal

    17 August 2026

    📈 Jérôme Lassara named Head of Development for Motel One in Southern Europe, focusing on Italy, Spain, and Portugal. In April 2024, Dieter Müller regained control of Motel One; PAI Partners acquired an 80% stake by Q2 2025. Revenue reached €980 million in 2024 with 99 hotels across 13 countries. Motel One’s “The Cloud One,” launched in 2022, expanded to several cities with a new Lisbon opening planned. Lassara’s career spans roles at Accor and an MBA from Cornell/ESSEC.

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  • AI Hospitality Alliance Launches Free 8-Part Practical AI Workshop Series for Hospitality Professionals

    AI Hospitality Alliance Launches Free 8-Part Practical AI Workshop Series for Hospitality Professionals

    17 August 2026

    SAN DIEGO, CA — The AI Hospitality Alliance (AIHA) today announced the launch of Mastering AI for Hospitality: From Beginner to Builder , a free eight-part workshop series designed to help hospitality professionals understand, use and ultimately build with artificial intelligence. The live online series will be taught by Ira Vouk , Founder of the AI Hospitality Alliance, hospitality technology and AI strategist, author and professor at the San Diego State University L. Robert Payne School of Hospitality & Tourism…

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  • Doing Well by Doing Good: Why Sustainability Pays off

    Doing Well by Doing Good: Why Sustainability Pays off

    17 August 2026

    Sustainable hospitality, at its core, means every decision is filtered through three lenses: how it affects the local ecosystem, the surrounding community, and the property’s bottom line. That trinity has not changed, but what has changed is the weight each carries in the boardroom. For years, sustainability lived in the “nice to have” column. Today it is a business advantage that operators can quantify. The traveler driving this shift is not looking to be lectured, they are looking for peace…

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  • Engineering the Wine List: Price Laddering as a Revenue System – Part II : Building the Ladder

    Engineering the Wine List: Price Laddering as a Revenue System – Part II : Building the Ladder

    17 August 2026

    Part I established that price works relationally: guests respond to anchors, gaps and upgrade paths rather than to bottles in isolation. Part II builds the ladder in four relevant tiers, then turns the framework into execution: sourcing against predefined price points, guiding the choice during service and measuring whether the mix is genuinely moving. The Four Roles of an Effective Ladder Price thresholds will vary by market, concept and brand promise. The commercial purpose of each tier should not. The…

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  • Why hotel complexing offers a path to greater operational flexibility and results

    Why hotel complexing offers a path to greater operational flexibility and results

    15 August 2026

    This article was written by HotelsMag. Click here to read the original article As hotel operators look for ways to control costs and drive greater value across their portfolios, many are reconsidering how talent is deployed. That effort is leading more companies to complexing, a model that allows individual hotels to share specialized employees and resources while maintaining distinct operations. A natural starting point is often sales. A single team can represent several hotels, spread payroll costs across a broader…

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  • What does hotel dynamic pricing software actually do?

    What does hotel dynamic pricing software actually do?

    14 August 2026

    Most independent hoteliers (rightly) don’t question whether pricing matters. Two of the most pertinent questions you probably do find yourself asking are what does AI-powered pricing software actually do once it’s switched on and can it be trusted to make good decisions without taking away my control? If you run a lean property, your pricing process may still involve checking competitor pricing, logging into multiple OTA extranets and making manual updates whenever demand changes. This all makes sense. But it…

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  • Canary Technologies Named to the 2026 Inc. 5000 List

    Canary Technologies Named to the 2026 Inc. 5000 List

    14 August 2026

    SAN FRANCISCO – Canary Technologies, the leading AI platform for hotel and guest management, has been named to the 2026 Inc. 5000 , the prestigious annual ranking of the fastest-growing private companies in America. The distinction recognizes Canary’s leadership in hotel technology innovation and highlights the hospitality industry’s rapid acceleration in adopting AI solutions. The Inc. 5000 celebrates the nation’s most successful independent and entrepreneurial businesses that have achieved remarkable growth while driving innovation, creating jobs and shaping the future…

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  • OTH Hotels Resorts Expands Northeast Footprint With First New York and Connecticut Management Contracts

    OTH Hotels Resorts Expands Northeast Footprint With First New York and Connecticut Management Contracts

    14 August 2026

    WILLIAMSBURG, VA – OTH Hotels Resorts (OTH), a leading hospitality management company specializing in lifestyle, full-service and select-service hotels, today announced the addition of two East Coast properties to its growing third-party management portfolio. Heritage Hotel & Conference Center in Southbury, CT and the DoubleTree by Hilton Binghamton represent OTH’s entry into the Connecticut and New York markets, further strengthening the company’s rapidly expanding presence throughout the Northeast. Together, the two full-service hotels add 370 guestrooms and more than 33,000…

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  • How Hotels Get Recommended by AI Agents before Their Competitors Do

    How Hotels Get Recommended by AI Agents before Their Competitors Do

    14 August 2026

    Right now, somewhere in your market, a buyer is comparing your hotel to two hundred others. It is weighing your rate. Scanning your reviews. Checking your availability. And it will decide in less time than it took you to read that sentence. It will never call your sales office. It will never open your website. And increasingly, it isn’t a person at all. For two years, every hospitality conference repeated the same comfortable line about artificial intelligence: use it to…

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  • Engineering the Wine List: Price Laddering as a Revenue System – Part I : The Role of the Price

    Engineering the Wine List: Price Laddering as a Revenue System – Part I : The Role of the Price

    14 August 2026

    This is the first of a two-part article on managing wine lists as a revenue system. Part I examines how price shapes perceived value and why fragmented lists suppress trade-ups. Part II will isolate relevant commercial behaviours and translate the architecture into sourcing, service and performance management. A wine list does not perform simply because every label meets its target cost percentage. It performs when it shifts the sales mix towards higher-contribution choices, strengthens the credibility of the offer and…

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  • G6 Hospitality Completes Series of Nationwide Town Halls

    G6 Hospitality Completes Series of Nationwide Town Halls

    13 August 2026

    This article was written by Lodging Magazine. Click here to read the original article DALLAS, Texas—G6 Hospitality, parent company of the Motel 6 and Studio 6 brands, has concluded a nationwide series of franchise owner town halls, bringing senior leadership together with more than 150 franchise owners across Texas, Oklahoma, Illinois, Ohio, California, Arizona and Oregon. The meetings brought Vice Chairman Ankit Tandon, National Head of Brand Performance Anuj Ladha, and regional leadership coast to coast to discuss business performance,…

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  • India’s luxury hospitality industry tests its dependence on international guests

    13 August 2026

    This article was written by HospitalityOn. Click here to read the original article The ministry recorded 9.02 million foreign arrivals in 2025, down 9.4% year on year, and still below the peak of 10.93 million reached in 2019. A significant part of this decline is due to the collapse in arrivals from Bangladesh following the tightening of visa rules decided by New Delhi. Excluding Bangladesh, international arrivals were still up 4.25% last year. The 2026 shock is directly affecting air…

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  • Can AI Ads Become the New Metasearch, Top Hotels Earn EUR257 Per Room from Room Service vs. EUR99 at the Median, the PMS Debate Exposed from the Inside

    Can AI Ads Become the New Metasearch, Top Hotels Earn EUR257 Per Room from Room Service vs. EUR99 at the Median, the PMS Debate Exposed from the Inside

    13 August 2026

    Yesterday’s ChatGPT Ads beta results put a CPC number on AI advertising for the first time. Today the World Panel asks the structural question that number raises: are AI ad platforms going to follow the metasearch playbook, starting with direct booking promise, scaling to commodity channel, ending with margin extraction? The answer determines how hotels should be allocating media budgets right now. Alongside that, two pieces that cut through the week’s technology narrative with operational data and honest institutional candor.…

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  • AI Transforming Travel: 89% of Consumers Prefer AI for Planning; 84% Report Enhanced Travel Experience

    AI Transforming Travel: 89% of Consumers Prefer AI for Planning; 84% Report Enhanced Travel Experience

    13 August 2026

    💻 Booking.com reports that 89% of consumers plan to use AI for future travel. McKinsey found 84% of travelers who used generative AI saw improved experiences. In 2025, 40% of U.S. travelers used AI for trip research, an 11% increase from the previous year. Hilton introduced an AI Planner in March, and Expedia’s 2026 research shows 70% of travelers prefer booking with trusted brands over AI. AI aims to streamline travel, but trust and accuracy are crucial for its success.

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  • Cendyn expands payment ecosystem tackling cart abandonment

    Cendyn expands payment ecosystem tackling cart abandonment

    13 August 2026

    AUSTIN, Texas — Cendyn, the leading hospitality marketing software and services platform, has launched a new unified payment framework within the Cendyn CRS to help reduce cart abandonment for direct bookings. With four new integrations to leading payment platforms, the Cendyn CRS now removes payment friction, providing guests with greater choice and enables hotel finance teams to remain in full control of how transactions are structured, collected, and reconciled. Working with Flex Pay, FreedomPay, Stripe, and Gr4vy, the direct channel…

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  • Hotel tech stack: must-have vs. nice-to-have tools

    Hotel tech stack: must-have vs. nice-to-have tools

    13 August 2026

    It’s a juggling game, running an independent hotel with small teams: juggling rates, juggling availability, juggling reservations, payments and guest data, all of it across multiple disconnected tools. As well as creating more administration, this fragmentation can slow down decisions that directly affect revenue and guest satisfaction, decisions that you as the put-upon ringmaster should be able to reach and act on with ease. So what can you do to improve operational efficiency and commercial metrics? In this blog post,…

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  • Stayntouch Partners with Paradise in a Box to Bring the Aloha Spirit to Hotel Check-In

    Stayntouch Partners with Paradise in a Box to Bring the Aloha Spirit to Hotel Check-In

    13 August 2026

    Bethesda, MD | Aug. 13, 2026 | Stayntouch , a global leader in cloud hotel property management systems (PMS) and guest-centric technology, announced a new partnership with Paradise in a Box, a Hawaii-based gift company built on a network of over 40 local makers. Through Stayntouch’s flexible upselling capabilities, hotels can now offer guests curated, locally sourced Hawaiian amenities at check-in, on kiosk, or as a VIP welcome gift, unlocking a new revenue stream while giving guests a lasting piece…

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  • What Is RevPAM in Hotels and How Do You Calculate It

    What Is RevPAM in Hotels and How Do You Calculate It

    13 August 2026

    This article was written by Revfine. Click here to read the original article RevPAM (Revenue per Available Square Meter) measures the revenue each square meter of hotel space generates, from meeting rooms and restaurants to the lobby and the parking deck. It is important to calculate because RevPAR says nothing about the parts of your building that aren’t guest rooms, and those parts still carry energy, labor, and debt. Key Takeaways: RevPAM measures revenue productivity of defined hotel space rather…

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