Everything on revenue management systems (RMS) for hotels. This hub brings together the latest news, product moves and trends around automated pricing and RMS technology, curated by 10 Minutes News. Keep up with the tools reshaping hotel revenue.
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Budget Like It’s 2027 (not 1999)
18 August 2026Hotel budget season is well underway, and as properties prepare their 2027 marketing plans, one area deserves more intentional attention: social media marketing. For many hotels, social media is still treated as a basic posting activity. A few property updates, a holiday message, a food and beverage photo, or an occasional event promotion may be published throughout the month. While this type of content has value, it is no longer enough for hotels that want social media to support visibility,…
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Davidson Hospitality Group Launches GM Edge Program
18 August 2026This article was written by Lodging Magazine. Click here to read the original article ATLANTA, Georgia—Davidson Hospitality Group announced the launch of the GM Edge program, an initiative developed for leaders across its hotels, resorts, and restaurants identified as high performers on track for career advancement within the organization. Individuals nominated for the program will be equipped with the mindset, skills, and capabilities to lead with impact and further drive operational excellence. Participants in the GM Edge program meet with both…
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Innspire Announces Integration with Toast to Power Mobile F&B Ordering for Hotel Guests
18 August 2026WASHINGTON, D.C. — Innspire , a leading provider of digital guest engagement and hospitality technology solutions, announced its integration with Toast Point of Sale (POS). As a Toast integration partner, Innspire will help enable hotels and resorts to offer seamless mobile food-and-beverage ordering to enhance the guest experience. Innspire’s solution was purpose-built for hospitality environments, supporting a wide range of hotel dining experiences including in-room dining, poolside food and beverage service, lobby lounges, rooftop venues, beach service, and other on-property…
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Beyond the Budget: Building a Smarter Business Plan for 2027
18 August 2026It is that time of year when many of us in the hospitality industry begin formalizing our business plans for the coming year. While the budget is an important part of the process, it should never be developed in isolation. At Newport Hospitality Group, our annual business plan consists of three primary elements: a capital plan, a commercial strategy, and an operating budget. Each requires a different discipline, but aligning all three is crucial to developing a meaningful roadmap for…
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Your Next Guest Is A Robot: How AI Is Rewriting The Path To Booking
18 August 2026Hotels have spent years thinking about how travelers find them on Google, compare them on an OTA, browse their website, and eventually make a reservation. There is a new participant in that process. It is not human. Deloitte’s 2026 Summer Travel Survey found that 43% of U.S. travelers with household incomes of $100,000 or more now use generative AI in trip planning. That same income group is expected to represent 55% of the traveling public this summer. Travelers still use…
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Predictable Pricing: A Commitment to the Venue Industry
18 August 2026This article was written by Thynk. Click here to read the original article Venue leaders are planners by nature. They build budgets years in advance, manage long-term capital plans, book events well into the future, and make technology decisions they expect to live with for years. We believe their technology partners should make that planning easier, not harder. At Thynk, that belief has led us to make predictable pricing an important part of how we serve the venue industry. And…
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Operto unveils hotelier assessment revealing the cost of predatory OTA brand hijacking
18 August 2026Hotels can identify third-party sites competing for their direct bookings, estimate commission leakage, and activate an AI Marketing Agent to protect their branded search. Vancouver, Canada, 18 August 2026 – Operto today launched a new assessment that gives individual hotels visibility into how predatory OTAs are targeting their brand in search, which third-party sites are competing for their guests, and the potential revenue impact on their property. Predatory OTAs, also referred to as rogue OTAs, and third-party booking sites bid on hotel names…
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Expedia: Fall lodging prices are 20% higher and flight prices are 2% higher on average in the top 10 U.S. destinations compared to summer
18 August 2026Expedia’s Fall Travel Outlook finds that travelers may need to be more strategic to score a seasonal deal this year. Summer demand has spilled into fall, with prices in the top 10 U.S. destinations averaging 20% higher for lodging and 2% higher for flights when comparing fall to summer. [1] [2] As a result, traditional shoulder-season savings are harder to find in many popular destinations. Despite the trend in pricing, Expedia® identified six destinations where travelers can still save, whether…
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Enter Saikindō, a Japanese hi-fi bar in Abu Dhabi, disguised as a fashion atelier
18 August 2026Japanese whisky, vinyl records and robata cooking star at this new speaker-lined watering hole inside Four Seasons Abu Dhabi
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Your Hotel Forecast Was Right. The Month Still Missed.
18 August 2026This article was written by Demand Calendar. Click here to read the original article Hotel forecasting gets judged on one thing: how close the number lands to actuals. Almost nobody measures the second half of the job: whether the forecast changed a single decision before the month closed. The gap between the two is where revenue managers lose money they have already found. What follows is a measurement you can run on your own numbers, an explanation for why so…
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VIETJET QAZAQSTAN Strengthens Market Position with AirGain’s Competitive Fare Intelligence
18 August 2026India, 18th August 2026: RateGain Travel Technologies Limited (NSE: RATEGAIN), a global provider of AI-powered technology solutions for the hospitality and travel industry, today announced that VIETJET QAZAQSTAN has selected AirGain, RateGain’s advanced airfare pricing intelligence platform, to gain real-time competitive insights and enhance its pricing strategy across key routes. As VIETJET QAZAQSTAN builds its […] The post VIETJET QAZAQSTAN Strengthens Market Position with AirGain’s Competitive Fare Intelligence appeared first on RateGain.
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Why Physical Key Cards Still Matter in a Mobile-First Hotel World
18 August 2026The hotel industry has good reasons to move toward mobile-first experiences. Digital keys can reduce dependence on front-desk transactions, integrate room access into existing hotel apps, and give guests another way to access their rooms without carrying a traditional key card. But the growing adoption of digital keys does not necessarily make physical key cards obsolete. The reason is simple: hotel access is not a one-user, one-device problem. A hotel room is shared, guests arrive in different circumstances, and the…
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The hotel franchise agreement helped build an industry. Is it still equitable?
18 August 2026This article was written by HotelsMag. Click here to read the original article Around 12%. That’s the percentage of room revenue a hotel franchisee typically will pay a franchisor for the right to use their name and likeness and all the accouterments that come with it. Is the price worth it? It is one question facing hotel owners, who, jostled by needling and expanding expense lines that have made it much more difficult to operate a property profitably, are…
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Should you cheat on your guest?
17 August 2026This article was written by New Dog PR. Click here to read the original article Back in the day, when we were still saying ‘online travel agents’ and not OTAs, the soothing bedtime story hotels liked to tell themselves was that the platforms were just shops. They weren’t the ones that delivered the stays. They weren’t the ones that built the relationships. Then the big branded hotels decided that, actually, they didn’t want to build the relationships either, they wanted…
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You Own the Resort but Not Its Guests, Gen Z Finds Hotels Through Influencers Not Search, Your Five Hotel AIs Have Never Met Each Other
17 August 2026The week opens with two hospitality.today pieces that form the logical sequel to Friday’s AI pricing extraction argument. Friday established that AI agents are marking up room prices using guest data while hotels receive only their listed rate. Today the same authors ask the prior question: even when the guest completes a stay, who owns that relationship? The answer, systematically, is not the hotel. Alongside that, Are Morch names a failure mode that has been building quietly as AI adoption…
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Paying Travel Advisors on Time Is a Commercial Strategy, Not Back Office
17 August 2026In early July, Rocco Forte Hotels became the first luxury hotel brand to adopt Sion, a platform created to manage and pay travel advisor commissions. While the announcement was covered as a payment upgrade, there is something larger at play. When Sir Rocco Forte stated that travel advisors are fundamental to the group’s business and deserve a payment process that reflects their value, and that his aim is to make Rocco Forte Hotels one of the easiest luxury brands for…
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The RevPAR Trap: Why Chasing 100% Occupancy Could Be Killing Your Bottom Line
17 August 2026This article was written by Revoptimum. Click here to read the original article Introduction: The Illusion of the Full House There is a classic operational milestone that many hotel general managers love to celebrate: hitting 100% occupancy. Hanging a “No Vacancy” sign and watching a busy lobby feels like an unambiguous success for a front-office team. However, from a commercial and ownership perspective, running a completely full house is often a clear warning sign of an underpriced property. Chasing high…
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Your Gen Z guest finds hotels through influencers
17 August 2026Start with the number that makes you feel poor. Expedia sent a 21-year-old livestreamer through five Caribbean countries in twelve hours this April, and search demand for Sint Maarten rose 70 percent. Guadeloupe, 50. The streamer, Darren Jason Watkins Jr, has fifty million followers on YouTube and fifty million more on Twitch. Expedia built him his own booking site for the occasion, and spent $7.4 billion on marketing last year. It will not say what this particular stunt cost. So…
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How Lodging Properties Can Personalize Guest Stays Without Complicated Technology
17 August 2026Personalization is already part of good hospitality. Many lodging providers do it naturally by remembering guest preferences, sharing local tips, adjusting communication, or adding small, thoughtful details that make a stay feel more personal. The challenge is doing this consistently without adding more work or relying on complicated hotel-style systems. When it comes to personalization, it does not have to involve complex technology, large software platforms, or data-heavy processes. With the right guest experience app, lodging properties can make each…
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ICAEW Warns UK Government Against Mandating Direct Debit for VAT and PAYE Due to Cash Flow Risks
17 August 2026💰 Government plans to mandate VAT and PAYE payments via direct debit pose risks, warns ICAEW. The plan could strip businesses of cash flow control, leading to administrative errors caused by flawed HMRC data. Issues like misallocated payments and BACS caps were noted. Adelle Greenwood of ICAEW argues against penalties for not adopting direct debits, suggesting that maintaining existing penalty regimes is better. Most taxpayers already pay on time, making the proposed mandate disproportionate.
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Honeyshade Rooftop Restaurant to Open Above Central Park Hotel in Bayswater This September, Offering British-Lavantine Menu
17 August 2026🍴 Honeyshade, an all-day rooftop restaurant, is set to open mid-September above Central Park Hotel in Bayswater, located on Queenborough Terrace. It will feature a British brasserie menu with Levantine influences. This launch is part of Bayswater’s regeneration, near Hyde Park and Kensington Palace. The venue includes a garden pavilion, outdoor terrace, and private dining room. Equipped with a stone oven and open-flame grill, it will serve breakfast, lunch, dinner, and cocktails. Founder Paul Sarlas aims for genuine hospitality and…
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The Imperial Hotel in Bloomsbury Reopens After 10-Year Redevelopment with 357 Rooms and New Facilities
17 August 2026📍 The Imperial Hotel in Bloomsbury reopened after a decade-long redevelopment, featuring 357 redesigned rooms overlooking Russell Square. Originally opened in 1905, the hotel was rebuilt in 1970 and now boasts a rooftop bar, ground-floor restaurant, gym, and wellness terrace. Sustainability was emphasized, with materials donated through Clean Conscience. The reopening, marked by a ceremony with Cherie Anne Stephenson, signals a shift towards a lifestyle-led destination in central London.
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Al Khoory Hotels selects Shiji’s Daylight PMS and Infrasys POS to power guest-centric hospitality across its portfolio
17 August 2026Dubai, UAE, August 17, 2026 – Shiji, the global leader in hospitality technology, today announced that Al Khoory Hotels , a UAE-based hotel group known for combining contemporary comfort with warm Arabian hospitality, has selected Shiji’s Daylight PMS , Infrasys POS , and Reviewpro Reputation to support its operations. The decision represents a strategic step in Al Khoory Hotels’ continued focus on service excellence, operational efficiency, and technology designed around the needs of the modern guest. By adopting Daylight PMS,…
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AI Hospitality Alliance Launches Free 8-Part Practical AI Workshop Series for Hospitality Professionals
17 August 2026SAN DIEGO, CA — The AI Hospitality Alliance (AIHA) today announced the launch of Mastering AI for Hospitality: From Beginner to Builder , a free eight-part workshop series designed to help hospitality professionals understand, use and ultimately build with artificial intelligence. The live online series will be taught by Ira Vouk , Founder of the AI Hospitality Alliance, hospitality technology and AI strategist, author and professor at the San Diego State University L. Robert Payne School of Hospitality & Tourism…
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Chapter 7 — Three Things at Breakfast
17 August 2026Ask most owners where their breakfast food cost problem lives and they will point at the kitchen, the supplier, or the person setting up the buffet at five in the morning. In my experience, they are almost always pointing in the wrong direction. The real leak is usually the door. It comes down to one simple question that nobody at the property is asking: is the person reaching for that second waffle actually a guest of the hotel? When that…
