hospitalitytech.com

Under CEO Michael Bennett, the hospitality cloud giant pivots toward an operator-led support model to help hotels manage the rise of autonomous agents and conversational commerce.

The commercial platform integrates real-time analytics into its Connect AI tool, allowing hotels to track and influence how ChatGPT, Gemini, and Anthropic recommend their properties.

The hospitality Wi-Fi and entertainment vendor will highlight its integrated 'Smartroom' platform and fully supported technical service model at Booth 2421 in San Antonio.

The platform uses an agentic AI framework to orchestrate ad spend across Google, Meta, and OTAs, shifting hotel marketing from reactive budgeting to real-time, demand-led orchestration.

The BE-A platform automates 24/7 guest communications across voice, text, and email, introducing cross-channel context retention and automated phone reservations.

Company introduces Touch for mobile property workflows alongside advanced BI analytics tracking TRevPAR, TRevPOR, and RevPAG.

Leveraging 32 million global bookings, the 2026 report reveals a steep 8.2% drop in dorm ADR, a 20.7% OTA cancellation rate, and an accelerating operational shift toward unified IT stacks.

Deployed across more than 20 locations, UKG's mobile-first Rapid Hire platform routes 58% of qualified frontline applicants directly to automated interview booking.

Mews and SiteMinder introduce an embedded channel manager, collapsing 400+ OTA connections into a single contract, billing line, and data workflow.

Mews introduces five core platform extensions—collapsing PMS, RMS, distribution, and B2B billing into a single, unified data layer to eliminate multi-vendor friction.