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NewDog PR

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Data set for sector upheaval 

📑 In 2023, the UK’s Competition and Markets Authority (CMA) launched an investigation into Hilton, IHG Hotels, and Marriott for potentially sharing competitively-sensitive information via STR, owned by CoStar. This echoes a 2012 probe involving IHG, Expedia, and Booking.com over pricing agreements. The CMA may issue a statement of objections if it finds competition law violations. The investigation aims to clarify data-sharing practices in the hotel sector, with findings expected in around six months.
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Getting stuck in the funnel web 

💻 Expedia and Booking are leveraging AI to enhance services and personalization. Expedia's CEO, Ariane Gorin, mentioned that their sites are 30% faster than last year. Booking's CFO, Ewout Steenbergen, noted a 10% increase in bookings while customer service costs decreased. In 2025, Expedia spent $8.19 billion on selling and marketing, with total revenue of $14.73 billion. Marriott predicts 2026 gross fee revenues between $5.90 billion and $5.96 billion. The competition between hotels and OTAs continues to intensify.
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Airbnb goes for the aperture as hotels go soft 

📈 IHG's 21st brand, Noted Collection, focuses on premium hotels to address market gaps. CEO Elie Maalouf emphasized conversions: in 2025, 40% of IHG openings were conversions, while 54% were new builds. Signings comprised 52% conversions and 43% new builds. IHG's rewards program contributed 66% of global room nights. Meanwhile, Airbnb shifts focus to boutique and independent hotels, with this sector growing double the overall platform rate. Airbnb's hotel segment aims to be significant by 2026.
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